James&James direct a carefully choreographed rebellion for Maximo Park.

Fed up of the artificial theatrics of everyday life, our hero breaks free, but only within the confines of the studio. With a supporting cast, we watch the dancing of an ordinary day play out before our eyes as our hero (dancer Robby Graham) gets progressively more agitated as it repeats itself Groundhog-style. The cycle continues before he sees red in a cathartic display.
 

James & James:

"The idea for Get High (No, I Don't) had been bubbling under the surface for a while. We'd talked a bunch about theatrical lighting and some kind of Dogma-style set for a while, too. The video sees a person rebelling against the structures of society – all choreographed. When this track landed, the rest of the creative quickly clicked. It took about thirty minutes from hearing the track to having worked up the simple creative of a person rebelling against the structures of society – all choreographed."