Cat Velez - 13th Aug 2015

Sing J Lee has delivered this ethereal, beautified vision in pink of the great outdoors. It sees singers Rhodes and Birdy performing a melancholic duet in the magical place, where the flora is pink and the sky is decked in stars yet remains blue.

The bright northern lights, fairy-tale landscapes and celestial twilight create an atmosphere in which sadness and beauty are closely interweaved... until the spell is broken, that is.


“The song felt like a bittersweet celebration of a period of time that was once so beautiful, but had come to an end. Departure is always sad but to forget all that came before would be an injustice.

"The video, the colours and the otherworldly atmosphere I wanted to create were symbolic of all the themes in the lyrics, matched by the poignant performances by both talented artists. It really drove home our ending, as they separated and moved away from a world they had once created in their minds and found so magical.

“We shot this normally, on location in a densely green landscape in Scotland. DP’ed by Sy Turnbull, through careful planning and conversations from the beginning with both Lewis Crossfield at Electric Theatre Collective - a frequent collaborator on most of my recent projects, and Gloria FX, we had a very informed technical structure going into production.

"From a creative point of view, Richard Mosse would be an obvious initial source of inspiration, but for me, my main inspiration was trying to recreate the Chinese Cherry Blossom farms I once visited near Beijing. In my mind, the skies were inspired by Scandinavian nights in late summer, never fully getting dark, yet we could still see all the detail coming through our atmosphere.

"Gloria worked unbelievably fast, and the designs of the skies we had initially evolved into something so subtle and surreal, but again, into a place that felt we could have captured it all in camera, if it had existed in Scotland.”

PRO Credits


DirectorSing J Lee
ProducerNicole Gray
Production CompanyPartizan Darkroom
Executive ProducerClaire Stubbs
1st ADTed Mitchell
CommissionerDan Curwin
Director of PhotographySy Turnbull
SteadicamDoug Walshe
GafferNiall Smyth
Make-upGillian Johnston
EditorRyan Beck
Editing companyFinal Cut
ColouristLewis Crossfield
Grading companyElectric Theatre Collective
VFXGloria FX
CommissionerDan Curwin
CommissionerShadeh Smith
LabelAtlantic Records

Cat Velez - 13th Aug 2015

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