Jax Jones 'Yeah Yeah Yeah' by Scott Altman
Scott Altman has created this delightful video for Jax Jones' track Yeah Yeah Yeah, featuring grown-ups pushing their small children in their buggy-boards on their eventful ride in their local skatepark. That's right, buggy-boards: baby buggies attached to longboards.
The director explains below how it all came together on location in Barcelona, and how health and safety considerations were indeed taken into account, before the video was graded and finished at ENVY in London.
"The brief really appealed to me as the label/management were after something quirky, in a similar vein to previous Duke Dumont vids. So I saw the project as a perfect opportunity to push the brief and go for a concept, with a subtle narrative, that was ultimately original and ideally hadn't been filmed before.
"Soon after, I came across a new device that hadn't been released on the market yet – essentially was a cross between a child's buggy and a longboard. With a background in skateboarding I thought it would be pretty cool to have a few radical parents take to the streets, with their kids in these longboard buggies and perform skate tricks, and routines to the track.
"I knew it was going to be a huge challenge and most likely something the label/management wouldn't go for, and was very surprised when we heard from them expressing their interest.
"From there it was all go and we had the boards custom-made, and dummies created (to double up as the kids) so more extreme tricks could be performed, and a great team in the UK and Spain to make it all become a reality."
DANNY WOOD (Colourist, ENVY):
“It was a very nice project to grade; Scott has a great attention to detail. We wanted the grade to give the promo a Californian summer feel while keeping it quite fresh. In Flame, Kieran Baxter added lens flares to enhance the sunny scenes and also ramped the footage to help merge the track with the visuals.”
|Production Company||Defunct Films|
|Executive Producer||Scott Altman|
|Director of Photography||Arthur Mulhern|
|Post production company||Envy|
|Post Producer||Jocelyn Silburne|
|Director's Representation||Defunct Films|
|Production Assistant||Amelia Sweeney|
|Production designer||Guy Thompson|
|Local Producer||Bea Canete|
|Production Coordinator||Jaume Rigual|
|Other credits||Camera Assistant: Mike McDuffie Designer's Assistant: Samson Rinaldi Flame Assist: Fran Hill Skaters: Andrea Wilshusen, Jean Luis, Marcel Sagrillo Kids: Andrew Davis, Isel Gelabert, Zoe Garcia|
Scott Altman grew up in Sandyford, Dublin, and started in the film industry as a teenager - as a pyrotechnician at Aardmore Studios - before training in animation and VFX. He joined MTV in London in …
Manc indie electro-poppers Performance team up with Scott Altman for the rousing Unconsoled (out this week). "The idea for the video was to shoot the band performing from their landing positions, …
Scott Altman heads off to East London's Brick Lane for the promo to Danish artist Nabiha Bensouda's Trouble, beautifully graded by Matt Osborne.
Scott Altman heads to Mallorca to shoot a sweet holiday romance for new artist Casey Lowry's Me & You.
Klaas Diersmann, a winner at the 2020 Young Director Award, has joined the directors' roster …
It’s the final call for entries for the UK Music Video Awards 2020!
There is just over a day left until the entry deadline for the UK Music Video …
There are just over two days left until the entry deadline for the UK Music Video …
There’s just over three days left from today (August 4th) to enter work into the UK …
There are now just over four days left (from today, August 3rd) to enter work in most of …