Allie Avital Tsypin of Brooklyn-based creative team BANGS has directed this music video for Alex Winston's Careless. Inspired in part by the Robert Altman movie 3 Women, Tsypin described it as ''the subverted pop video of our dreams.'' 

It sees Winston earnestly singing her tune to the viewer: a classic ingredient in any pop video. However the video is a bit odd in that it was shot in a Jewish Community Center in Queens, with elderly onlookers just doing their thing, completely indifferent to her act playing out. They, it appears, are the careless ones.