Young Fathers 'Shame' by Jeremy Cole
Set within one scene, Jeremy Cole's promo for Young Fathers' Shame follows protagonist Terry (brilliantly played by Joshua Hubbard) as he goes through a dramatic transformation - 'shedding himself from the shackles of his identity', echoing the soundtrack's contrasting mix of brutal intensity and melodic euphoria.
“At first listen, I considered Shame as a strong, dance-along pop track. With every repeated listen, the track started to sound more sinister and haunting but you still wanted to dance along to it.
"My intent with the video was to create a piece that reflected the poignancy of the lyrics and the intensity of the music - while at the same time bringing conversation and question about perception.”
|Production Company||Lemonade Money|
|Executive Producer||James Payne, Faraz Osman|
|Production Manager||Jess Wright|
|1st AD||Nick Bamigboye|
|Director of Photography||David Wright|
|Focus Puller||Ewen Sadler|
|Make-up||Hayley St. Aimee|
|Grading company||Pitch Black Films|
|Lead actor||Joshua Hubbard|
|Director's Representation||Lemonade Money|
|Production Assistant||Andres Albert, Alex Motlhabane|
|Production Coordinator||Sophie Prendergrast|
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