David Knight - 5th Jan 2015

An FBI survellance operation turns up something surprising in Emil Nava's video for Pusha T's Lunch Money - some of the world's greatest body-contorting street dancers. 

Emil mixes up the lo-fi with the surreal and some slick performance stuff to maintain the tension and unpredictability to Pusha T's oratory (mainly about using the N-word as much as possible, as far as I can tell). And those dancers are amazing.

PRO Credits


DirectorEmil Nava
ProducerDanyi Deats
Production CompanyLondon Alley
Executive ProducerLanette Phillips
Executive ProducerLuga Podesta
Executive ProducerBrandon Bonfiglio
Director of PhotographyDaniel Pearl
Art DirectorSean Costello
EditorAnna Gerstenfeld
Director's Rep (US)Tommy Labuda
Other creditsCasting: Esprit & Cristina Squyres

David Knight - 5th Jan 2015

Related Content


Kwabs 'Wrong or Right' by Emil Nava

As cameos go this one was subtle. With the public having seen very little of Kwabs – minus a few session promos – it was a bold step to step back and allow the voice to flow, …

Luke Tierney - 27th Jan 2014


Eminem 'River' by Emil Nava

Filled with intense highs and lows, Emil Nava captures the honest, intimate confessions of love from Eminem and Ed Sheeran in the compelling new video River.

David Knight - 15th Feb 2018

Latest News