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James Arthur 'Get Down' by Bugsy

Jimmy Brown - 5th Mar 2014

2012 X Factor winner James Arthur takes a winter morning stroll along the Thames, and on through a remarkably non-rainy London, in the promo for his new single Get Down - directed by Bugsy.

The video is powered by some on-screen lyrical stabs, but the real visual hook come when the live action transforms to animation - an excellent enhancement courtesy of the team of nine animators from MPC who worked on the project.

BUGSY

"I was really interested in directing a pop video and when the opportunity came up to work with James Arthur I was excited at the prospect of doing so.

"James was a pleasure to work with and we had a great shoot walking through London shooting against backdrops that had an epic quality to them. This was enhanced with fantastic animation done by lovely team over at MPC". 

Tags

  • Animation
  • Pop
  • Soul

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Credits

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Production/Creative

Director
Bugsy
Producer
Line Producer
Production Company
Executive Producer
Production Manager
1st AD

Camera

Director of Photography

Wardrobe

Stylist
Hair
Make-up

Animation

Animator
Animator
Animator
Animator
Animator
Animator

Editorial

Editor

Grading

Colourist

VFX

Post production company

Agent

Director's Representation

Commission

Commissioner
Label
Label

Misc

SFX Supervisor
Lead Animator
Lead Animator
Lead Animator

Jimmy Brown - 5th Mar 2014

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