Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Josh Pyke 'Leeward Side' by Beatrice Pegard

Jimmy Brown - 1st July 2013

Shot in Sydney and with a set built from 'found' items along with other sustainable materials, Beatrice Pegard's promo for Josh Pyke is one of the greenest videos ever made. 

BEATRICE PEGARD

"Leeward Side is a music video about life cycle, biophilia and evolution inspired by E.O Wilson, children, and Max Fischer. 

"The production was as sustainable as possible: only recycled materials for wardrobe and art department, unless impossible (we had to buy a few bits and bobs but returned them to shops), no water bottles on set, no plastic cups, cutlery, plates. We had recycling and compost on set and meals from a friend's mum's cafe with fresh local and organic ingredients. 

"The rest of the props were found in the streets (people throw a lot of stuff in the street in Australia), or from nature. One of the trees is made from twigs and tree bark that was carefully collected (and not ripped off dying trees!). We had minimal printing and used bikes and carsharing whenever possible.

"The idea was to have an environmentally conscious music video and to do it with humour, with the message both in the process and in the content".

Jimmy Brown - 1st July 2013

Tags

  • New Promos
  • VFX

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Beatrice Pegard
Producer
Beatrice Pegard
Production Company
Alt-F

Camera

Director of Photography
Evan Papageorgiou

Art

Art Director
Vix Nhieu

Wardrobe

Stylist
Fleur Camroux
Stylist
Sophie Spalding

Editorial

Editor
Elodie Fouqueau

Grading

Colourist
Roslyn Di Sisto

Commission

Label
Ivy League

Jimmy Brown - 1st July 2013

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video