Promo News - 30th Apr 2013

Aoife McArdle’s very cool video for Jon Hopkins’ Open Eye Signal is a road movie with a difference; it charts the journey of a lone skateboarder through the awesome landscapes of the American West to the soundtrack of Hopkins’s epic track.

What appears to be the start of a narrative as the skateboarder, played by Chris Chann, with face beaten up, jumps onto his board and heads off, turns out to be simply about the journey itself, introduced with a minute-long opening shot – increasingly existential, occasionally surreal. As the skater passes through suburbia, desert and coastline, it becomes all about the absorbing visual enjoyment of the journey – and the Zen-like demeanour of the skater, like an earthbound Silver Surfer.

This highly cinematic visual accompaniment to the hypnotic pulse of Open Eye Signal was achieved with superb photography by Steve Annis, and assured direction by Aoife McArdle, who quietly keeps turning out marvellous videos…

Credits

Clapper LoaderBen Molyneux
DirectorAoife McArdle
Production CompanyGood Company
Executive ProducerTamsin Glasson
ProducerTamsin Glasson
ProducerBrian Welsh
Director of PhotographySteve Annis
Camera operatorRobby Hart
DITEli Berg
Production CompanyColonel Blimp
GripJulien Janigo
Hair & Make-upAlexis Johnson
Lead actorChris Chann
EditorDan Sherwen
Post production companyMPC
ColouristJames Tillett
LabelDomino
CommissionerJonny Bradshaw

Promo News - 30th Apr 2013

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