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Olly Murs 'Army Of Two' by Vaughan Arnell

Olly Murs 'Army Of Two' by Vaughan Arnell

Jimmy Brown - 20th Feb 2013

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two.

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera.

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

Here producer Astrid Edwards explains the process behind the lengthy and complex production:

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

"We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare.

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

"The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all.

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

"We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution.

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

"To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post.

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

"We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

When one Olly Murs just isn't enough, Vaughan Arnell unleashes a whole battalion of them in this simple but brilliant promo for Army Of Two. Following 3 videos for the global monster that is One Direction, Vaughan confirms he's very much back in pop promo land. He places Mr Murs in an empty car park and with some cool post-production trickery, messes with your mind as the chart-topper begins to multiply all the while marching and dancing towards the camera. Here producer Astrid Edwards explains the process behind the lengthy and complex production: "We shot Army of Two in the underground car park at the Excel Centre, Docklands. We chose this particular location as it is the longest underground car park in Europe! We actually found it by fluke on the way out of viewing a different location. We also had to drill in extra power to accommodate our endless line of lights required to light the length of 'the set'. A Producer's nightmare. "The core VFX team from Framestore, London were involved from the outset which was invaluable as it took a good three weeks of full-on advanced maths collaboration between us, camera, grips and post production prior to shooting to time out each sequence to the last frame, last bar, last note. It was immensely complicated and extremely time consuming but necessary for the idea to work at all. <p/> "We pretty much shot it for real - we laid 600' of continual track and customised a baby motorised dolly rig housing 2 cameras off-set left and right to save time as we only had a day to shoot. We shot Olly tracking back around 180-200 times at 130' intervals, we then rotoscoped/soft masked and composited around 80 Ollys at 3K resolution. "To achieve the camera moves we didn't 'pan and scan' but panned the Flame camera around the 3K image, which produces a more realistic result. Along with that we countered the lens distortion before and re-distorted after to reflect the zoom lens changing its field of view. In short, once we had shot it, we re-shot it again in post. "We basically mobilised the entire workforce of Framestore. London 24hrs a day for 6 weeks - it should have taken 5 months so of course, we are very happy with the results and eternally grateful!"

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Jimmy Brown - 20th Feb 2013

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Credits

Production/Creative

Director
Vaughan Arnell
Production Company
Rokkit
Production Manager
Dulcie Kellet
1st AD
Iain P

Art

Art Director
Billy Edwards

Wardrobe

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Lee Holden

Editorial

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Stitch Editing
Editor
Leo King

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Post Producer
Framestore

Commission

Commissioner
Mike O'Keefe

Jimmy Brown - 20th Feb 2013

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