Production Company

Rankin Creative

Jordan Rossi directs a high-drama, glam rock-inspired promo for Adam Lambert's cover of Bonnie Tyler's bombastic classic.Rossi helms&nbsp;an effervescent&nbsp;visual for Lambert's take on Holding Out For A Hero, featuring a cast of bedazzled musicians, hidden behind glitterball helmets,&nbsp;who eventually strip to reveal their true, unique selves.&nbsp;From the pastel backdrop through to the styling and makeup, the video is a throwback to the glamorous excess of the 1980's, and is perfectly suited to the track.[imgtoken data:1]"The idea behind the video is to throw away homogeneity and celebrate individuality, whatever form that may take," explains Rossi.&nbsp;"Adam is the perfect collaborator. We've shot together before, so had a shorthand going into this one. But he was great at really driving ideas forward. He wanted to do something fashion-orientated with a glam rock and camp twist.&nbsp;When researching the video, Rossi found himself inspired by some of the all-time greats in the industry.[imgtoken data:2]"I did a lot of visual research for this video with photographers like Jean-Paul Goude being a big source of inspiration for the editorial setups," he says. "We also gave a cheeky nod to Robert Palmer's legendary, and often imitated, videos [for Addicted To Love and others] but again with our own camp twist - with glitterball wearing robots."At every stage of the video Adam and I sought to subvert traditional conventions of music videos, fashion and pop iconography to create a piece of work that was fun, tongue-in-cheek and expressive with an incredible cast."

United States

Laura Little

Sachin Gogna

Jordan Rossi

Aidan Brooks

Carrie Sutton

Laura Collins

Ryan Monteith

Charlie Knight

Chelsea Stemple

Kitty Rajakulasingam

Alex Kryszkiewicz

Jonny Iseli

Danny Williams

Mark Jennings

Kite Chuang

Samuel Marr

Homespun

Myles Bevan

Time Based Arts

Warner Music

Alt Pop

Adam Lambert 'Holding Out For A Hero' by Jordan Rossi

Adam-Lambert-'Holding-Out-For-A-Hero'-by-Jordan-Rossi

Jordan Rossi takes Craig David into a colourful surrealist adventure for his video for&nbsp;My Heart's Been Waiting For You.Craig performs this garage-influenced club hit in a serious of increasingly surreal settings, with outer space encroaching into modern-day London. And periodically everything then suddenly ramps up into another dazzling visual dimension.[imgtoken data:1]"The brief was wide open," explains Rossi.&nbsp;"All that was stated was they wanted a green screen video that had the vibe of Craig's tour footage. I took that and ran with it, and wanted to craft a luminous surrealist fantasy that was equal parts Dali with Craig's R&amp;B-pop aesthetic."Craig was the best collaborator a director could ask for. Hugely respectful of the art but always wanted to push the boundaries creatively. It meant that what was a green screen video became a smash of reality and illusion in the most entrancing of ways. The final result is a fantasia of colour and other worldly scenarios. All seemingly familiar but with a twist."

United Kingdom

Cheryl Konteh

Ben Pengilly

Faye Purcell

Massimo Messi

David Wright

Beth Montague

Elle Lotherington

Ed Livesey

Benji Kirkham

Josh Dadson

Cinta Miller

Karel Van Bellingen

George Garnish

Dan Levy

Rascal Post

Robert Chandler

Garage

Craig David ft Duvall 'My Heart's Been Waiting For You' by Jordan Rossi

Craig-David-'My-Heart's-Been-Waiting-For-You-(feat.-Duvall)'-by-Jordan-Rossi

Robert Fox directs up-and-coming disco icon Josh Caffé in a beautifully-realised visual for Do You Want To Take Me Home.Shot in and around iconic East London venue The Glory, Fox creates a thrilling atmosphere from a combination of close-up performance and him running through empty streets at night - wonderfully captured in DoP&nbsp;Peter Garajszki's cinematography.This builds tension around the brooding disco-house banger - which Fox occasionally diffuses with welcome touches of humour.&nbsp;[imgtoken data:1]"Josh Caffe has been a staple of London nightlife scene for years as a DJ, and gis soon-to-be-released album marks his debut as a solo artist and performer," explains Fox.&nbsp;"As the second single release from the album and the leading music video this song and visual spearheads his introduction."I've known Josh for years from the nightlife scene and we melded on this project to something out of pure love with team of family who are all very enthused to see Josh fly. We shot the video at The Glory, a prominent nightlife spot that the both of us frequent, thus creating a very familiar feeling for us both, both directing and for Josh to perform."[imgtoken data:2]

Robert Fox

Celeste Kennedy Doig

Tonic

Jeanie Crystal

Peter Garajszki

Tom Eames

Austin Phillips

Emma Jones

Luke Halstead

Sakeema Crook

Sam Roman

Daisy Moore

Faith Millin

Disco

House

Dance

Josh Caffé 'Do You Want To Take Me Home' by Robert Fox

Josh Caffé - Do You Want To Take Me Home? (Official Music Video)

Jordan Rossi directs a cathartic promo for Sir Tom Jones, featuring actor/dancer Iain Mackay.&nbsp;The track is a&nbsp;reversioning of the&nbsp;Bob Dylan song, and touches&nbsp;upon&nbsp;frank realisations about growing old, whilst still evoking a sense of positivity.The video focusses upon Mackay as a solitary drinker in a dive bar, chugging back the beers whilst&nbsp;lost in painful&nbsp;thought. As Sir Tom and the Dylan-penned track get going, his spirits start to improve. Soon he is off the barstool,&nbsp;dancing&nbsp;around the venue, leaving no part of the room untouched.&nbsp;And then, after reclaiming his sense of self, he leaves - driving off in a vintage Pontiac.[imgtoken data:1]"The concept for Not Dark Yet represented something very unique to me - even in the harrowing nature of this awareness of being near the end of your life there is a kernel of positivity that I wanted to hone in on," says Rossi."I remember writing in the treatment that you're never too old to have some fun and that's exactly what this is. No matter where life has taken you to you can always find a bit of fun somewhere. Particularly in the music."I really wanted to ensure that the video had some emotionality to it. I tried to imbue the video with every inch of detail that I could, some aspect that everyone would recognise in themselves. Whether that's the down-and-out start or the carefree climax or simply a love of music that is splashed across the entire piece.[imgtoken data:2]"I couldn't have completed the video without our protagonist Iain Mackay, ex-principal dancer from the Birmingham Royal Ballet, who came in at the last minute - literally the night before the shoot - and absolutely understood what we were trying to achieve."But also [DoP] Luke Scully who helped develop the visual style with me, Elle [Lotherington, 1st AD] who kept us on track throughout a tricky day and Natricia [Bernard, choreographer] whose energy and ingenuity never cease to amaze me."Scully's cinematography, including the use of&nbsp;different overlays and digital grain creates a slightly gritty and timeless feel.&nbsp;"The visual style takes inspiration from 1970s B-Movies and the Grindhouse genre, popularised in recent years by the likes of Quentin Tarantino and Robert Rodriguez," says Rossi.&nbsp;"But I chose to swap the action-packed gore for an upbeat two-step."

Katie Cooper

Jake Bishop

Luke Scully

Krishan Parmar

Rebecca Hanson

True Black Studio

Iain Mackay

Paul McKee

Universal

Natricia Bernard

Tom Jones 'Not Dark Yet' by Jordan Rossi

Tom-Jones-'Not-Dark-Yet'-by-Jordan-Rossi

Jordan Rossi returns with a candy-coated performance promo for Sophie Ellis-Bextor and The Feeling.Incorporating footage from blockbuster feature&nbsp;Everyone's Talking About Jamie - the movie version of the musical co-written by The Feeling's Dan Gillespie Sells -&nbsp;Rossi soaks the video in&nbsp;his signature colourful aesthetic, building the concept around vibrant performance vignettes.&nbsp;Since the video went live, Jordan has hosted a number of talks on diversity and LGBTQ+ representation, calling for greater inclusion and action from the industry as LGBTQ&nbsp;hate crimes continue to rise within the UK."I was so thrilled when the brief came over as I was such a fan of the musical," says Rossi.&nbsp;"And then getting to collaborate with artists such as Sophie Ellis-Bextor, who I've always greatly admired, and The Feeling, who are continual hitmakers, was an absolute dream."It was a fantastic shoot day with great energy on set. Luke [Scully, the DoP] really nailed the look and feel harkening back to those old smoky club nights. Also congratulations have to go to Sophie whose recent 24 Hour Danceathon raised over one million pounds for Children In Need. She's amazing."

Jamie Tarr

Tamara Cincik

Liz Taw

Louise Constad

Tommy Hill

Whitehouse Post

Emily Jeffery

Sophie Ellis-Bextor & The Feeling 'While You're Still Young' by Jordan Rossi

Sophie-Ellis-bextor-&-The-Feeling-'While-You're-Still-Young'-by-Jordan-Rossi

Luke Logan-Malik directs an upbeat&nbsp;promo, battling the elements all the while, for London band Kawala.Under rolling grey clouds on Blackpool's golden sands, the group battle the autumn chill and some fearsome winds with a smile, giving everything in a zesty band performance of Searching.&nbsp;Transitioning from a moody daytime setting to intoxicating night setups, the cinematic visuals match the pace of the track - and a last-minute flurry of lighting effects&nbsp;adds an enigmatic strand to the concept.[imgtoken data:1]&nbsp;

Luke Logan-Malik

Joe Vickers

Paul Mortlock

Sam James

Lewis Kyneston

Ste Webster

Alex Bay

Lucy Matthews

Neill Jones

Richard Van De Steenoven

Ailsa Robertson

EMI Records

Kawala 'Searching' by Luke Logan-Malik

Kawala-'Searching'-by-Luke-Logan-malik---@lukeloganmalik

Elderbrook's cinematic track Broken Mirror&nbsp;becomes the vehicle for an authentic story, showcasing the issues facing many Queer people in 2021, helmed by director/photographer&nbsp;Jordan Rossi in collaboration with&nbsp; multi-disciplinary artist and creator Darkwah.Rossi's film follows a day in the life of a Queer performer played by Darkwah, and the reality of their experience, including the aggressions and microaggressions that impact personal safety and mental health.&nbsp;Together with a gut-wrenching sequence where Darkwah is cornered by a homophobic mob, there is also a focus upon the&nbsp;little stuff - small acts where their personal space is invaded, whether its being stared at and photographed in a cornershop, having their hair touched, or being touched inappropriately - that really resonates.&nbsp;[imgtoken data:1]Darwah delivers a charismatic performance which allows moments of happiness, as well as ranges of pain and anguish, and ultimately shows a strength of character, in a spoken-word sequence towards the end, which displays their inner resolve and dignity. Rossi brings this all together superbly well, in a video which features terrific cinematography from DoP Charlie Knight.On the project Darkwah has said:&nbsp;“As soon as I saw the treatment, I knew I wanted to be a part of this project," says Darkwah.&nbsp;"It’s all of the things I’ve experienced many times over. It’s so important that aggressions and micro-aggressions are spoken about outside of the LGBTQIA+ community. We know these things. We experience them - sometimes at the hands of those in our community but more so by those outside of it."Having these occurrences shown at this level in conjunction with an artist like Elderbrook, I hope will not only generate more conversation but result in change for the better as people check the ways in which they interact with performers, Queer performers and Queer people. I’m incredibly grateful to have been part of this project. I’m super excited for the change it will start to incite.”[imgtoken data:2]Jordan Rossi adds: “With Queer culture moving into the mainstream you’d think this would be a great time for Queer liberation but actually it’s far from it. More than ever before, we’re put into a box and forced to try and make our Queerness palatable for so many audiences. As a LGBTQ+ working director and photographer, I’m still excluded from so many conversations and projects which is why it’s a privilege to have the opportunity to craft this narrative and film."A big expression of gratitude goes to Elderbrook, his team and the record label who have let us tell this story freely and authentically, whilst supporting us at every step of the process.”The support from Elderbrook and Parlophone marks the start of a number of LGBTQIA+ activations that support the community. These include an Instagram Live session on Elderbrook's Instagram platform, featuring Jordan Rossi and Darkwah talking about the video, on Monday October 25th at 6pm (BST).

Jordi Estapé

Oli Hill

Marti Guiver

Emily Mcney

Hollie Mapp

Mike Radforth

Newbody Post

Final Cut

Darkwah

John Hassay

Electronic

Elderbrook 'Broken Mirror' by Jordan Rossi

Elderbrook - Broken Mirror (Official Music Video)

Continuing their longstanding collaboration with Noel Gallagher, Dan Cadan and Jonathan 'Scully' Mowatt continue where they&nbsp;left off in the previous promo&nbsp;<a href="https://www.promonews.tv/videos/2021/05/17/noel-gallaghers-high-flying-birds-were-our-way-now-dan-cadan-jonathan-scully/70884">We're On Our Way Now&nbsp;</a>, exploring the lives&nbsp;of lovers in a nouvelle vague-flavoured London, played by Matt Smith and Gala Gordon.Flying On The Ground builds upon the enigmatic narrative of the previous video, with plenty of improvised scenes and visual nods to French-wave films A Bout De Souffle&nbsp;and&nbsp;Bande A Part.&nbsp;Whether or not viewers are familiar with the French new wave&nbsp;is less important&nbsp;than the compelling performances and suggestion of a plot combine to create something absorbing to watch. And certainly&nbsp;Noel Gallagher's cameo role in the film&nbsp;becoming more significant - particularly in the fate of the Matt Smith character.[imgtoken data:1] &nbsp;

Dan Cadan

Jonathan Mowatt

Ayo Davis

Billy Payne

Niels Reedtz Johansen

David Tyler

Jakob Gierse

Mark Anthony

Mel Szabo

Graham Hector

Dan Moran

Gala Gordon

Matt Smith

Sarah Mansfield

Ignition

Indie

Rock

Noel Gallagher's High Flying Birds 'Flying On The Ground' by Dan Cadan & Jonathan 'Scully' Mowatt

Noel-Gallagher's-High-Flying-Birds-'Flying-On-The-Ground'-by-Dan-Cadan-&-Jonathan-'scully'-Mowatt

Loona Riia guides us through a looping series of portrait setups, in her mesmerising promo for Sipho's Bodies.&nbsp;Centered on vivid colour schemes and Esme Hill's punchy edit, the video sees Sipho surrounded by a rotating group of doppelgangers and background artists, in dazzling monochromatic sets.&nbsp;Packed full of texture and energy, the video is a promising introduction to the Birmingham-based artist and his fluid, genre-defying sound."Sipho had a bright colourful moodboard that created such a contrast with the lyrics of the track," explains Riia.&nbsp;"We were making Sipho's very first video ever, so it was fun to work together on creating the perfect mood, tone and imagery we we were after."I had played around with some chroma paint a couple months before and managed to convince Sipho to pour some over him."[imgtoken data:1][imgtoken data:2]

Loona Riia

Grace Finger

Molly Fenn

Cordelia Lawler

Devan Clarke-Sheward

Ronan O'loughlin

Amelia Tavenner

Katie Madin

Ellie Bond

Viviane Melo

Esme Hill

Karol Cybulski

Tom Connick

Dirty Hit

Soul

Blues

Sipho 'Bodies' by Loona Riia

Sipho-'Bodies'-by-Loona-Riia

Dan Cadan and Jonathan 'Scully' Mowatt's latest video for Noel Gallagher's High Flying Birds&nbsp;brings the French nouvelle vague&nbsp;to modern London, and as with previous work for Noel, features a big name cast: Matt Smith and Gala Gordon play the lovers in a story inspired directly by Godard's Breathless.The video for We're On Our Way Now provides a snapshot of the lives of the couple, where an ambivalence and darkness lurks under the surface of a true romance. The directors also leave enough to the viewer's imagination to try to piece together a bigger story.As with the Jean-Paul Belmondo character in Breathless, Matt Smith is mixed up with some shady goings-on - either working for, or possibly against Noel Gallagher, who features in a cameo as a gangland figure. Smith bring depth to the part and is ideally cast. Both he and Gordon - her second video for Gallagher - are both captured wonderfully in a timeless-looking London by Danish DoP&nbsp;Niels Reedtz Johansen.[imgtoken data:1]&nbsp;

Noel Gallagher's High Flying Birds 'We're On Our Way Now' by Dan Cadan & Jonathan 'Scully' Mowatt

Noel-Gallagher's-High-Flying-Birds-'We're-On-Our-Way-Now'-by-Dan-Cadan-&-Jonathan-'scully'-Mowatt

Hamzaa takes her destiny into her own hands, in the sci-fi inspired promo for In Between directed by Loona Riia.&nbsp;Set in a near-future world, we see the artist perform across several glossy vignettes, whilst an abstract narrative plays out in the background.&nbsp;Complemented by sharp styling and makeup, futuristic art direction and empowering themes, this is a top-notch visual for a fast-rising R&amp;B artist.

Conor Chalk

Tom Hall

Federico Belloli

Holly Adamthwaite

Paige Cole

Gonçalo Sá Correia

Karol Cybulksi

CHEAT

Henry Medhurst

Sam Seager

Parolophone

Jacob Gerrard

Hamzaa ft Miraa May 'In Between' by Loona Riia

Hamzaa--'In-Between-(ft.-Miraa-May)'-by-Loona-Riia-(concept-Hamzaa-&-Loona)

Becky Hill laments a deteriorating relationship in a very uplifting setting, as Jordan Rossi reminds us of what a great night out looks like, in the video for Last Time.Presented as a night out with the girls, the video jumps between a love story narrative and uplifting performance, featuring a series of unique characters and a gorgeous&nbsp;club venue - Bethnal Green Working Men's Club -&nbsp;as the backdrop.&nbsp;DoP David Wright employs a heavy wash of neon and dynamic camerwork to complement the Friday night vibes, whilst the art direction and styling adds an effervescent energy to the concept.[imgtoken data:1]

Jerome Danvers

Steve Wingrove

Laurent Arnaud

Johnny Savage

Adele Cany

George Curran

Wendy Turner

Johnny Tully

Mouthpiece

Semera Khan

Polydor

Sergio Alvarez

Tommy McMahon

Becky Hill 'Last Time' by Jordan Rossi

Becky Hill - Last Time (Official Video)

Brooke Candy gets freaky in Jordan Rossi's jawdropping video for Honey Pussy.&nbsp;Taking on a variety of personas, from Queen Bee to Bee Keeper, Candy switches up her look and personality - and channels&nbsp;Marilyn Manson-style glam-goth&nbsp;-&nbsp;in this glossy, edgy, lubricious performance promo.&nbsp;Rossi's fashion chops take centre-stage, presenting the artist in a series of striking portraits, adorned with opulent jewellery and trademark otherworldly styling.&nbsp;

Rankin Creative

Production Company

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