Gaffer

Ollie Riches

Troy Roscoe directs a visual spectacle for Burna Boy, with a clear nod to the great American hip-hop videos of the '90s.The video for Sittin' On Top Of The World balances innovative techniques and filmmaking flair with real charm and star quality and one that perfectly captures the spirit of a bygone&nbsp;era, with the glossiness of contemporary music video aesthetics.&nbsp;it's another brilliant piece of work by Roscoe,&nbsp;in an upwards trajectory of great videos -&nbsp;anchored by a great central performance by Burna Boy."Drawing inspiration from the music videos of that golden era, we infused the video with lowriders, red cups, wide lenses, and a vibrant yet grainy grade - creating an iconic masterpiece with a touch of surrealism for a modern twist," explains Roscoe.&nbsp;"Burna's natural electric and charismatic presence on camera made filming a breeze, allowing us to capture each scene effortlessly and shoot the abundance of scenes in just a few hours."The styling played a pivotal role in shaping the video's outcome, as we aimed to capture the essence of the 90s with baggy jeans and vibrant ensembles reminiscent of that iconic era - so the stylist Annum deserves a honourable mention for her solid efforts."

United Kingdom

Annum Mohammed

Troy Roscoe

Zoe Gunn

Marisa Garner Associates

Hart Represents

EM Films

Kareem Johnson

(21 Savage) John Umanzor

Arran Green

Marisa Garner

Jordi Estapé

Jordan Rowley

Steve Wingrove

Bradley Stearn

Ashton Born

Fingal Green

Shanice Croasdaile

Mark Horrobin

George Blomiley

Creative Outpost

Gino Fernandez

Atlantic Records

Burna Boy 'Sittin' On Top Of The World' by Troy Roscoe

Burna-Boy-'Sittin'-On-Top-Of-The-World'-by-Troy-Roscoe

The best is certainly yet to come in Joel Barney's tender promo for Tom Walker.&nbsp;The black and white video for Walker's The Best Is Yet To Come is interspersed with real stories from some of his fans, shining the spotlight on their journeys and their connection to the track.&nbsp;Beautifully composed and emotionally affecting, the video is an important piece of work with an incredible message.[imgtoken data:1]&nbsp;"Tom posted a clip of this track on TikTok a few months back, with no intention of releasing it as a a single," Barney explains.&nbsp;"Instantly, fans connected with the song and began posting videos of themselves sharing their stories and how the song had resonated with them. We invited Tom's fans to come in and share these stories with us and how the song had connected with them and their experiences."

Joel Barney

Becky Leigh

4th Floor Creative

Kat Cattaneo

Jed Darlington-Roberts

Cameron Sealby

Charlie Clinton

Sony Music

Singer-songwriter

Tom Walker 'The Best Is Yet To Come' by Joel Barney

Tom-Walker-'The-Best-Is-Yet-To-Come'-by-Joel-Barney

What happens if you combine The Late Late Show with a dictator who is celebrating his great achievements? That's the question Ricky Allen explores in his new&nbsp;promo for veteran rock band Porcupine Tree.&nbsp;The video for Rats Return laments the state of the world today, and focuses on an enigmatic host-cum-autocrat, whose sole purpose on stage is to celebrate his power and achievements.&nbsp;Shot in black and white with Soviet-era art direction and typography, the concept is stirring and&nbsp;thought-provoking, and combines surreal imagery with superb performances from everyone on-screen.&nbsp;

Katie Harris

Ricky Allen

Becky Stainton

Bud Gallimore

Vicky Smith

Josh Loftin

Andreea Gruioniu

Joe Munro

Johnny Richards

Music For Nations

Progressive Metal

Rock

Porcupine Tree 'Rats Return' by Ricky Allen

Porcupine-Tree-'Rats-Return'-by-Ricky-Allen

Italian-British band Prescription Happiness collaborate with director AVM - aka Andy Mihov - for a second time, on the&nbsp;music video for&nbsp;Something Decays.&nbsp;Against bold coloured backdrops, we see the band perform whilst the lyrics show up on screen.&nbsp;"The band asked me not to be beholden to any tropes for dark rock/metal music videos and I was happy to oblige," Mihov explains.&nbsp;And Mihov asked the band to perform bare-chested to expose their vulnerability, both as people and artists, in both a physical and emotional sense.&nbsp;"They were self-conscious at first, but we worked together to find that electricity between them and the track," he continues.&nbsp;"It was really pleasurable to work on a video where the driving forces were the raw energy of the track and the performance of the band."&nbsp;&nbsp;The post-production was handled by a motion graphics designer in Puerto Rico, with&nbsp;former Rocksteady cinematic artist&nbsp;Mark Maxwell creating the Shadow Presences which&nbsp;haunt the lead singer at the end of the video.

Leon Nikoo

Andy Mihov

33Red Films

Before Dawn Productions

Tom Watts

Jenna Leeds

Stefano Pietrocola

Ben Pike

Christian Tyler

Etem Ozyay

Alex Berry

Quality Control

Mark Maxwell

Heavy Metal

Prescription Happiness 'Something Decays' by Andy Mihov

Prescription-Happiness-'Something-Decays'-by-Andy-Mihov

Andy Mihov directs an exhilarating&nbsp;promo for London-based deathcore band She Must Burn.&nbsp;After a line-up change and a temporary hiatus, the group wanted the music video for new single Incantation&nbsp;to be strikingly different.&nbsp;The compelling concept is given an equally as exciting visual treatment, taking inspiration from films such as&nbsp;Francis Ford Coppola’s&nbsp;Dracula.&nbsp;Explosive in more ways than one, it's a unique and refreshing idea with plenty of memorable moments."I like trying to do unusual things when working on metal music videos." Mihov explains.&nbsp;"I'm a huge fan of hip hop and pop rap, and I kind of always look to that world for inspiration. For some reason, the image I had in my head was of vampires and muscle cars. It was just a scene of this ancient vampire who has survived since the days of Carthage and now roams the world in a Cadillac, kidnapping humans and breaking their spirit before making them her thralls.”"Teaming up with long-time collaborators Tom Watts, Millie Ansari, and Terry Palamara, we set off to tell this story," continues Mihov.&nbsp;"Terry and I developed a precise palette for each scene, in which different colours would predominate in different sections of the video. I carried a big notebook around that was earmarked for each scene – everything from composition, styling, and cinematography. Even the vampires’ robes – designed by the amazing Tia Oguri were evocative of traditional African patterns – calling to the vampire’s ancient origins."It was an incredible pleasure to work with Teta Maria, who is a London-based international performer with the Fuel Girls. She brought so much personality and attitude to the role of the Vampire. The fire scene at the end of the day was entirely her idea. I think Tom and I still growing back parts of our eyebrows." &nbsp;

Terry Palamara

Antonia Diakomopoulou

Tia Oguri

Millie Ansari

Indy Andrews

Gary Kent

William Wallace

Kirsta Larsen

Sharmaine Cox

Anastasija Potjomkina

Joakim Tonnberg

Teta Maria

Artery Recordings

She Must Burn 'Incantation' by Andy Mihov

She-Must-Burn-'Incantation'-by-Andy-Mihov

Andy Mihov directs a vibrant studio-based promo for Erire, focussing on the charisma of the singer.&nbsp;Vibrant backgrounds and minimalist art direction&nbsp;set the tone for the All Night Long video, which is built around the artist's assured performance style and no-nonsense attitude, classily&nbsp;shot by DoP Suki Mok.&nbsp;Snapshots of lifestyle footage out and about with friends - and the inclusion of Erire's daughter Taga as the main dancer in the piece - add an intimate vibe to the concept, and a freshness to the aesthetic.&nbsp;

Suki Mok

Ed Grant

James Soldan

Diana Francis

Tom Marshall

James Angus

Biometric Records

Erire 'All Night Long' by Andy Mihov

Erire-'All-Night-Long'-by-Andy-Mihov

Up-and-coming director-duo Waxxwork direct a dark and melancholic promo for Berwyn.Following their nomination for Eddy Luna's Still Breathing in the Best R&amp;B/Soul&nbsp;Video Newcomer at this year's UKMVAs,&nbsp;the directing team continue their creative journey with this impressive video for Berwyn's new track MIA.&nbsp;Interweaving the rapper's&nbsp;strong performance with an action-packed and symbolic storyline, the video cleverly integrates&nbsp;VFX and live action, resulting in a concept that feels bittersweet&nbsp;and poignant.[imgtoken data:1]A clever use of perspective and contrasting frame rates add a haunting dimension to the project. Waxxwork - Timothy Casten&nbsp;and Vikesh Govind - play with the idea of time as Berwyn is stuck in a limbo that's both metaphorical and visual, attempting to escape both memories and reality.&nbsp;And it all leads to Berwyn becoming both the victim&nbsp;being buried alive,&nbsp;and also the leader of his captors, shovelling the earth on his alter-ego.&nbsp;It lingers long after watching.&nbsp;

Waxxwork

Emma Jane Thompson

SMUGGLER

Elizabeth Doonan

Tom Wynbourne

Adam Singodia

Frankie Noller

Justin Hamilton

Elaine Lynskey

Myles Bevan

B. Art. Studio

Daniel Millar

Hip Hop

Berwyn 'MIA' by Waxxwork

Berwyn-'Mia'-by-Waxxwork

Pip + Lib direct a dynamic live performance of Griff's Black Hole for&nbsp;The Late Show with Stephen Colbert.Taking place within a nondescript industrial setting, the inspiration for the location was drawn from the song title, and what the bottom of this dark pit alluded to in the lyrics could look like.&nbsp;Griff's performance is punchy yet understated, and perfectly suits the minimal concept.&nbsp;&nbsp;

Pip + Lib

Cheyenne Enninful

Untold Studios

Jack Reynolds

Amber Saunders

Yulia Bulashenko

Alexa Haywood at Free Agent UK

Dom Mckiernan

Griff 'Black Hole' (for The Late Show) by Pip + Lib

Griff-'Black-Hole-(live-On-The-Late-Show)'-by-Pip-+-Lib

Art director Anthony Neale steps into the director's chair to create an arresting visual for Italian rock duo Peaks! - featuring tattooed man Uno.Neale makes Uno the intriguing focus of the piece - with Rebecca Yeo as a contrasting presence&nbsp;- within&nbsp;an atmospheric abstract scenario, art directed&nbsp;by Neale himself and Fingal Green. An impressive directing debut.[imgtoken data:1]&nbsp;

Anthony Neale

Matthew Strange

Angus Blue

Base & Apex

Andrew Boucher

Paul Couturier

Joseph Carnaby

Daniel Dayton

Riverman Management

Peaks!

Marcus Albertson

Teko

Paul O'Rourke

Armoury London

Peaks! 'Fired Up' by Anthony Neale

Peaks!-'Fired-Up'-by-Anthony-Neale

With summer just around the corner, Luke Biggins starts the season off with a bang, in his&nbsp;performance video for Hardy Caprio featuring Lost Girl.&nbsp;The video for Million Rings is a sleek, elegant affair, with simple yet striking visuals and a focus on sharp performance.Shot in a white studio, the minimalist art direction complements the clean aesthetic, and&nbsp;Henry Howard's colour work makes the video pop, mixing sepia tones, black and white and subtle hints of purples and blues.&nbsp;

Luke Biggins

Lavinia Noel

Yellow Fish Group Limited

Chris Phouphoullides

Keryn Mae

Massimo Fillipi

Daniel Deighton

Tekko Osman

Kaz Ove

Henry Howard

Wash

Hardy Caprio ft Lost Girl 'Million Rings' by Luke Biggins

Hardy-Caprio-Ft-Lost-Girl-'Million-Rings'-by-Luke-Biggins

Darkoo’s vulnerable side is brought into the light, in Kelvin Jones's intimate promo for Pick Up.&nbsp;The elevated visuals present a relatable and endearing narrative, where Darkoo plays both characters in a couple - via a striking transformation from the styling/glam team.&nbsp;The use of clever transitions and dynamic cinematography adds a unique and refreshing vibe to the video, complementing the innovative concept.&nbsp;

Kelvin Jones

Melissa Massey

Talor Hanson

Mike Moore

Lottie Toon

Kim Jarrett

Dan Curwin

Dance

Electronic

Darkoo 'Pick Up' by Kelvin Jones

Darkoo-'Pick-Up'-by-Kelvin-Jones-(kartix)

Following the recent <a href="https://www.promonews.tv/videos/2021/02/19/franc-moody-live-lift-ja-humby/69575" target="_blank">Live In The Lift for Franc Moody</a>, Ja Humby's latest in his Molten Jets&nbsp;series is this one-of-a-kind doc and performance film for Shame.&nbsp;Live In The Flesh is another example of Humby combining a brilliantly captured live performance with a distinctive brand of comedy - this time focussing on the character of Chayse Bigwood, first time tour promoter who's capacity for ineptitude is in inverse proportion to the quality of the music.This mockumentary takes us backstage before Shame's big London comeback gig at the Brixton Academyt, with virgin promoter Bigwood attempting to ingratiate himself with the band. The extend of the distastrous promotion becomes clear - no support acts, sparse audience of fleeced punters - while the band watch The Weakest Link before the show. Last-ditch attempts to hide the truth from the band precede what then transpires is a great show which, sadly,&nbsp;very few actually get to see live in the flesh. It's a&nbsp;sad story with powerful live music.&nbsp;&nbsp;&nbsp;&nbsp;In the manner of the previous Molten Jets shows, this&nbsp;half hour film&nbsp;feels incredibly intimate and authentic, due to the fly-on-the-wall cinematography and observational angles. The energy of the live performance spills over into something wonderfully transcendent and ethereal. DoP&nbsp;Claudiu Voicu balances the stripped-back, everyday colour palettes in&nbsp;the behind the scenes setups with the aspirational, neon washes of colour on-stage, creating a dynamic and engaging aesthetic.&nbsp;Meanwhile,&nbsp;Chayse Bigwood is now under police investigation for the fraudulent VIP hospitality package and his sideline in unofficial Shame merchandise - which is a bit problematic for Ja Humby.&nbsp;"Molten Jets’ affiliation with Bigwood’s elite fashion consultancy and holistic trending clinic - Hotbitz.biz - makes me a person of interest in the investigation," he admits."One thing I can do though is thank the amazing filmmaker Simon Halsall for his editing work on the performance bits. I’ve never worked with another editor on one of my own projects before, so it was refreshing to have more eyes on it. I probably butchered his work in my cut, but whatever, 'it’s rock n roll'&nbsp;as my old boss used to say."

Ja Humby

Rhory Danniells

Intergalactic Studios

Jamie Alexander

Claudiu Voicu

Yassin Yassin

Henry Heffer

Andi Chu

Electric Theatre Collective

Secretly Group

Simon Halsall

Rock Band

Shame 'Live In The Flesh (Molten Jets)' by Ja Humby

Shame--'Live-In-The-Flesh-(molten-Jets-Film)'-by-Ja-Humby

Baby Queen is stuck in a drug-fuelled haze in Homevideo's new promo for These Drugs.&nbsp;Through a handful of surreal vignettes, we see the artist enclosed in an interchangeable bathroom set, isolated and alone.&nbsp;The vibrant colours and&nbsp;elevated art direction provide a clever dichotomy to the lyrics, whilst Baby Queen's understated performance perfectly reflects the solemn, cyclical themes of the track.&nbsp;Packed full of abstract lighting&nbsp;and off-kilter camera movement, DoP&nbsp;Arran Green cleverly gives each vignette its own style and aesthetic, whilst keeping the core structure the same,&nbsp;helping encompass the idea of cycles and repetition.&nbsp;

Homevideo

Jamie Tarr

Freddie Wright

Austin Phillips

Lea Aubigne

Nicola Bell

Amy Stephenson

David Wadlow

Francesca Brazzo

Vanessa Reynolds

Edit Egg

John Lowe

Polydor

Baby Queen 'These Drugs' by Homevideo

Baby-Queen-'These-Drugs'-by-Homevideo

Myles Whittingham directs a very personal story of survival in his promo for Bugzy Malone's Don't Cry, featuring Dermot Kennedy.&nbsp;Alluding to Malone's&nbsp;near-fatal crash back in March - which left the artist with life-threatening injuries -&nbsp;the concept is presented as two parallel storylines, one anchored in realism and one in fantasy.&nbsp;Representing the fine line between life and death, we see a vicious boxing match, with Bugzy battling against a more powerful&nbsp;opponent, then cutting to see him&nbsp;fighting for his life for real, surrounded by paramedics and flashing blue lights.&nbsp;Matthew Taylor's cinematography is outstanding, aesthetically dividing the two vignettes through the use of contrasting camera movements and strong colour palettes. The boxing match in particular is suitably impactful - directed, shot and edited to be as cinematically brutal as possible.&nbsp;Action-packed, high energy and beautifully crafted, it is a visceral experience which is also reflective - with Kennedy adding his vocals from a hospital corridor, as if he is waiting for news about Bugzy.&nbsp;

Myles Whittingham

Bugzy Malone ft Dermot Kennedy 'Don't Cry' by Myles Whittingham

Ollie Riches

Gaffer

Videos featuring Ollie Riches

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