Wardrobe

Lewis Munro

Arlo Parks celebrates her impurities and those who uplift her, in Jak Payne's breathtaking&nbsp;new promo.&nbsp;The video plays out in a series of theatrical, minimalist sets, with different rooms and performance setups created within a studio setting.&nbsp;Experimenting with light, texture and experimental camerawork, the video channels&nbsp;the enigmatic soundscapes of the track into an ethereal, transcendent aesthetic, which blurs the lines between reality and fiction.&nbsp;The idea of family and community sit at the centre of the concept, and whilst the dreamlike aesthetic might suggest an otherworldly vibe, the star of the show is the everyday stories and emotions hinted at in the vignettes. Beautiful work.&nbsp;

United Kingdom

Louis Simonon

Carmen Young

Charlie Morris

Jak Payne

Mel Giles

Ground Work

Helio Riberio

Spike Morris

Aaron Z. Willson

Ty Hack

Neil Blakesley

Raul Menendez

Josh Tilley

Emilie Louizides

Alex Gregory

No.8

Mikko Ruostila

Transgressive

Arlo Parks 'Impurities' by Jak Payne

Arlo-Parks-'Impurities'-by-Jak-Payne

Turkish-born artist&nbsp;Emir&nbsp;Taha&nbsp;challenges expectations of masculinity in this delicately detailed video, directed by Josh Thornton-Allan.&nbsp;Shot on 16mm, the video opens with glimpses of sequins, elegant hand movements and Emir&nbsp;playing the guitar and singing into a darkened space as a lone dancer moves in its centre. The visual combination of 16mm film and dynamic lighting&nbsp;highlights the masculine form in an intimate and visceral way whilst simultaneously casting a dream-like gossamer over the scene.&nbsp;“Emir&nbsp;came to me with the idea of a male belly dancer and it immediately captured my imagination," says Thornton-Allan.&nbsp;"Exploring the subversion of societal norms through art is always an exciting prospect. I wanted to portray the dance in a way that both highlighted the dancers masculinity but also showed dance as the genderless act it can often be."&nbsp;Thornton-Allan adds that it felt perfect to shoot the video on 16mm. “Film has a texture and feel that is both physical and immediate whilst also feeling sensual and ethereal," he says.&nbsp;"It meant that everything could grow out of Gabh’s performance - rather than coming to it with a meticulous shot list it gave us the freedom to just explore the raw physicality of the dance.”The dancer in question&nbsp;Gabh Diniz, is revealed by bright light as we hit the chorus. The performance is just that, a revelation, the spectrum of gender fluidity and masculinity being explored in Diniz’s fluid and sensual movements.&nbsp;Emir&nbsp; performs understatedly in the background, a watchful narrator.&nbsp;The video is at once delicate, hypnotic, hazy and powerful in its dignified, meaningful artistry.&nbsp;

Wizzo

Josh Thornton-Allan

Finn James

Hello Love

Louis Danckwerts

Alex Rice

Carmen Pellon

Rich Savage

Aston Born

Gary Coogan⁣⁣

The Quarry

Tim Martin

The Mill

Polydor

Gabh Diniz

Mouthpiece

Alt-Pop

Emir Taha 'Lades' by Josh Thornton-Allan

emir taha - Lades [Official Video]

A day from Hell just won't let up, in&nbsp;Hector Dockrill's tragic promo for Chase &amp; Status and BackRoad Gee.&nbsp;&nbsp;The video for When It Rains features actor Jack McMullen as a down-on-his-luck everyman, trying to go about his day to day life to disastrous effect.&nbsp;It all starts with an antagonistic phone call and a cigarette lit the wrong way, and builds to a high-octane climax full of suspense, blood, chase scenes&nbsp;and the opportunity for the character to finally get the nicotine hit he's gagging for.&nbsp;Brilliant work which anchors on McMullen's performance and a Dockrill's keen eye for narrative.&nbsp;

Hector Dockrill

Joseph J Goldman

Nnena Nwakodo

Emily Mulkerrins

Joe Mulvihill

Patrick Golan

Josh Tue

Steve Cameron

Elena Isolini

Homespun

Angela Hart

Rich Woolway

Seb Bruen

Electric Theatre Collective

Oliver Witworth

Jason Wallis

James Hackett

Natasha Lawes

Pulse Films

Crowns & Owls

Rik Green

Chase & Status, BackRoad Gee 'When It Rains' by Hector Dockrill 

Chase & Status, BackRoad Gee - When It Rains (Official Video)

Freddie Wright directs a hypnotic promo for Emir&nbsp;Taha.&nbsp;The video for Kalp Çare Arar ('Looking for a remedy') represents&nbsp;an out of body experience, depicting&nbsp;Taha's discomfort and anxiety as he tries to make sense of his disordered feelings.&nbsp;Switching between shots of him sat outside a building and floating in a swimming pool - apathetic and struggling to keep his balance throughout - the abstract vignettes feel very much representative of the lyrics, and allow viewers to project their own ideas and thoughts onto the concept.Like a hazy, drunken night, snapshots of a memory are present, but the whole story is locked away somewhere in the subconscious.&nbsp;

Freddie Wright

Matthew Craig

EM Films

Jordi Estapé

Rowan Mackintosh King

Oli Hill

Peter Bishop

Adam Fox

Saskia Dedman

William Pope

Macy Trieu

Myles Bevan

Time Based Arts

Alternative

Emir Taha 'Kalp Çare Arar' by Freddie Wright

Emir-Taha-'Kalp-Çare-Arar'-by-Freddie-Wright

Hak Baker faces up to addiction, in Jon E Price's reflective promo for Irrelevant Elephant.&nbsp;The party is over, and Baker is shown hanging around his flat, seriously hungover and drowning in apathy, as an animated elephant begins to invade each frame.&nbsp;Starting off as a carefree, colourful character, the elephant - who appears when Hak thinks about taking to the booze again&nbsp; - soon distorts into an unwelcome and menacing presence.As his addictions take hold, the artist has to find the inner strength to take back control.[imgtoken data:1]

Jon E Price

Jack Filtness

Riff Raff Films

Tom Berendsen

Chris Mears

Harry Wheeler

Emmy Robinson

Max Openshaw

Lee Partfit

Jenny Gardiner

Lucinda Worth

Dave Davis

Trim Editing

Rich Fearon

Jade Deene

Hak Attack Records

Singer-songwriter

Folk

Hak Baker 'Irrelevant Elephant' by Jon E Price

Hak Baker - Irrelevant Elephant

Otis Dominique presents a darkly romantic vision for VX Duse's prism.&nbsp;Taking inspiration from the song's title, the chromatic, hypnotic aesthetic contains an abstract narrative, focused on love, exploration and nightlife.&nbsp;&nbsp;Interweaving intimate indoor vignettes with a portrait of the haunting streets outside, the video meditates on stepping outside your&nbsp;comfort zone, and grabbing what it is you want firmly with both hands.&nbsp;

Otis Dominique

Samuel Michie

Kode Media

Nathan Killham

Sophia Dembitzer

Joe Ramsden

Joe Douglas

Jeffrey Vine

Christian Swain

John Wenman

Liana Centurion

James Demetriou

Philip Louis Hambi

Claire Stubbs @ Mouthpiece

AK Delano

Fabio Alonzo

Alize Demange

Cinelab Film and Digital

Alternative Underground

VX Duse 'Prism' by Otis Dominique

Vx-Duse-'Prism'-by-Otis-Dominique

Quba Tuakli's video for Brixton-based Turkish artist Emir Taha takes us on a surreal trip in the back of a South London minicab.In the video for&nbsp;Katakulli - the lead track on his latest EP Hoppa Pt 2 - Taha encounters a&nbsp;larger-than-life cab driver from his homeland when he enters a taxi heavily flavoured with&nbsp;Turkish culture.Warding off any bad vibes with his ancient Nazar beads, Taha heads off on this journey into the unknown, a likeably dazed figure at the centre of&nbsp;Tuakli's wacky visual comedy. He calmly takes the changing surroundings, and the&nbsp;stern lecture he's getting his opinionated elder driving the cab&nbsp;- even when he finds his cab has detoured from South London and finds itself in&nbsp;outer space.These things happen when&nbsp;you take the wrong exit on the South Circular...[imgtoken data:1]

Quba Tuakli

Caviar

Daniella Manca

Ash Teague

Joe Mulvihil

Pieter Snyman

Louis Vella

Berfin Ağca Karakurt

James Duffy

Max Smith

Sam Crook

Steve Wells

Lane Casting

Jamie O'Donnell

Nomad

Felipe Szulc

Martin Goodwin

Rob Peacock

Margaux Baruch

Hoppa Records

Hip Hop

Emir Taha 'Katakulli' by Quba Tuakli

emir taha - Katakulli (Official Music Video)

Hector Dockrill and&nbsp;RUFFMERCY present a haunting visual for Ghetts' IC3, featuring Skepta.&nbsp;Dividing the workload on the enigmatic promo, Dockrill directed the live action footage, with RUFFMERCY creating and directing&nbsp;the&nbsp;overlaid animation. The resulting video is an exceptional piece of work,&nbsp;dark and minacious with an otherworldy, gritty aesthetic. The strobing textures and hyperactive scribble-style animation add a surreal vibe to the promo, and the frenetic camerawork builds upon this style.It's also a suitably strong addition to the current visual campaign around Ghetts' new&nbsp;releases&nbsp;in which RUFFMERCY has played a crucial role - including directing <a href="https://www.youtube.com/watch?v=DIhWBhf1lPY" target="_blank">the&nbsp;video for Mozambique</a>,&nbsp;nominated for the Best Animation award at this year's UKMVAs.&nbsp;

RUFFMERCY

Natalie Steiner

Pru Ainslie

Joel Honeywell

Chris Dowling

Liz El Kadhi

Jess Summer

Edward Cooper

The Assembly Rooms

Oliver Whitworth

Nathan James Tettey

Warner Records

Erin Sayder

My Accomplice

Jamie Clark

Hip-Hop

Grime

Ghetts ft Skepta 'IC3' by RUFFMERCY x Hector Dockrill

Ghetts-'Icu-Ft.-Skepta'-by-Live-Action-Directed-By-Hector-Dockrill,-Animation-And-Edit-Directed-By-Ruffmercy

Harry Deadman directs a breezy, carefree visual for new artist Finn Askew.&nbsp;Focused on simple, stylised performance setups, the video for Roses is a quirky interpretation of the lyrics and full of bold art direction and playful visual effects.&nbsp;

Harry Deadman

Pilar Muro

Papaya Films

Rachel Liviero

Maximilian Mckay

Ben Cotgrove

Owain Morgan

Matt Turner

Absolute

Ollie Ireland

Jenna Le Noury

Marisa Garner Associates

Marco Grey

Polydor Records

Finn Askew 'Roses' by Harry Deadman

Finn-Askew-'Roses'-by-Harry-Deadman

Charlotte Toon explores late night missed calls&nbsp;in the sleek and sensual video for Ragz Originale's 4am.&nbsp;Set in a world which reflects the smooth and sexy vibes of the track, we&nbsp;see Ragz at a party, and his love interest coming home after an evening out, both with their minds elsewhere. The visual nods to&nbsp;the glossy feelgood era of the Nineties, with a contemporary splash of neon and tropical-themed decor.&nbsp;DoP Karol Jurga&nbsp;focuses on slow and deliberate camera movement to align with the concept, whilst utilising blue and orange tones to give each set-up a distinctive aesthetic and feel.&nbsp;

Lewis Munro

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