Jonny Lewis

Directing duo Mathy &amp; Fran return to music videos with a very characteristic piece for Georgia's latest pop gem: sensitive, humane and pastel-hued. And it touches on a subject that many&nbsp;people have faced, literally and metaphorically.&nbsp;In the video for Give It Up For Love, a range of characters take turns to stand upon a high diving board, and are challenged to make an all-important leap.It's a relatable moment where personal courage is required, but given a metaphorical&nbsp;element by it's staging, on a bright yellow platform against a pastel-pink studio background. And when the characters start to leap, they are captured in mid-air, in a state of blissful freedom.It's a simple yet powerful concept to match the sentiment at the heart of the song - letting yourself go to allow love to come in.&nbsp;Georgia's empathetic performance helps tie the whole project together.[imgtoken data:1]&nbsp;

Ellen Amann Johns

Alexandra Green

Dilia Knobel

Emily Davies

Jonie Myburgh

Rhona Ezuma

Mathy & Fran

Natalia Maus

Lydia Martland

DOGEATDOG

Carrie Sutton

Leopold Neassens

David Bird

Danny Stoker

Andy Sauer

Colleen Lee

Luke Moran Morris

Anastatsia Stylianou

Grace Sinnott

Marta Wozniak

Natasha Lawes

Meg Thorne

The Quarry

Jack McGinity

CHEAT

Domino

Phil Lee

Georgia 'Give It Up For Love' by Mathy & Fran

Georgia-'Give-It-Up-For-Love'-by-Mathy-&-Fran

Jasper Cable-Alexander directs a dreamy, hypnotic promo for Keyah/Blu.&nbsp;The video for Wedding Cake follows the artist's journey on her wedding day, dressed&nbsp;in a white bridal gown, being transported by her fiancé on a bike which serves&nbsp;as the bridal carriage.Contained within two very simple yet engaging vignettes - in a tunnel and out on the road - the video cleverly blends performance, visual effects and an interesting concept to visualise the abstract song.&nbsp;

United Kingdom

Jasper Cable-Alexander

OB Management

Ballistic

Jamie Cox

Peter Maughan

Ollie Davis

Hip Hop

Keyah/Blu 'Wedding Cake' by Jasper Cable-Alexander

Keyah/blu-'Wedding-Cake'-by-Jasper-Cable-alexander

Maisie Peters feels suffocated by an egotistical love interest in the stylish promo for Not Another Rockstar.&nbsp;We all know the type. Beautiful to look at, heart-meltingly charming and exciting - but a real piece of work in every other way.&nbsp;Maisie laments this archetype as she runs around an empty theatre with a guy who just won't stop getting between her and the camera, pushing her aside for a moment in the spotlight.“We need hugs, not a pretty babe that doesn’t care about our feelings!" declares Keshtmand. "This is a real telling off to those trashy lovers and wannabe rockstar heartbreakers."&nbsp;Fashionable, theatrical and fun, it's a brilliant video with plenty of attitude to boot.

Stefania Lucchesi

Maycie Ann

Alizee Levrino

Luci Ellis

Lux Artists

Avesta Keshtmand

Nychollas Abreu

Agile Films

Dan Curwin

Benjamin Leggett

Natasha Duursma

Precious Mahaga

Sana Khan

Ynez Myers

Ali Copland

Joe Hunt

Michael Mroczek

Elizabeth Rita

Joe Corrie

Jonny Tully

Reece Litchfield

Atlantic Records

Maisie Peters 'Not Another Rockstar' by Avesta Keshtmand

Maisie-Peters-'Not-Another-Rockstar'-by-Avesta-Keshtmand

CANADA's Lope Serrano's second video for Dua Lipa takes the colour-coded song-and-dance production of Physical in another sexy, surreal, and Western-themed direction. With the Director's Cut now released, Serrano's full vision is revealed.Cowboy and cowgirl clowns join Dua in a Victorian hall - the Grosvenor House Hotel in London - and ride invisible horses, wrestle gainfully with a giant floating egg, practice their lines - and of course line-dance.[imgtoken data:1]Of course its Dua Lipa who presides over all, memorably from the seat of a mechanical bull, and also donning the clown make-up -&nbsp;more assured and comfortable than ever as a bone fide music video icon.Like it's star, the whole video is stunning to look at - and blissfully enjoyable from start to finish.&nbsp;A gorgeously glamourous, fabulously&nbsp;frivolous fever dream.[imgtoken data:2][imgtoken data:3]&nbsp;

Lope Serrano

CANADA

MrMr

Karen Saurí

Marta Bobić

Nicolás Martinez De La Fuente

Oscar Romagosa

Alba Barneda

Ella Knight

Tristan Hefele

Tim Lorentzén

Thomas Nicholson

Brendan Harvey

Justin Denchfield

Studio Augmenta

Lorenzo Posocco

Taff Williamson

Luke Hersheson

Lisa Eldridge

Dorita Nissen

Simon Izzard

Charm La'Donna

Carlos Font Clos

Eighty4

Marc Morató

Metropolitana

Hands 

Katie Dolan

Homespun

Dua Lipa 'Love Again' (Director's Cut) by Lope Serrano at CANADA

Dua Lipa - Love Again (Directors Cut)

Jasper Cable-Alexander directs an introspective&nbsp;promo for Lucy Blue's heartfelt track See You Later.Lucy is filmed in a room, with a strangely unstable feel - that is revealed to be the inside of a moving lorry. When Blue opens a curtain to let the outside in, the unconventional set has a unique perspective of the outside, elevating the ethereal feel of the project.&nbsp;Crucially its anchored by an understated yet mesmerising performance by Lucy herself.[imgtoken data:1]&nbsp;

Shea Coleman

Stink Films

Hannah Bellil

Oli Falcon

Danny Rumbelow

Chris Hayden

Elliot Beach

Ruby Todd

Rebecca Zoe Hampson

Alex Gregory

The Mill

Elena Argiros

Sony Music

Cinelab Film and Digital

Lucy Blue 'See You Later' by Jasper Cable-Alexander

Lucy-Blue-'See-You-Later'-by-Jasper-Cable-alexander

Loyle Carner tells his life story in one take in the impressive video for Yesterday, directed by The Coyle-Larner Brothers - Ben Coyle-Larner, aka Loyle Carner, and his brother Ryan.&nbsp;The video presents a touching coming-of-age story that comes full circle, all in one continuous take. We see the baby become a music-obsessed boy, an increasingly digruntled youth - as he grows to understand the world around him - becoming creative and learning&nbsp;to speak out against political and social discrimination. Then he starts making music, and finally becomes the man holding the baby.The beauty of the piece is how each element of the video works as it own world, even as the transitions occur seamlessly&nbsp;within a single Steadicam shot. It's ambitious and has been executed to perfection - and for that, Ben and Ryan engaged with the rapper's first love of theatre. They enlisted crew members from the West End, National Theatre and the stage team of Hamilton to bring their vision to life, to devise some ingenious set movements within a small space and a short amount of time.The fact that the Loyle Carner Brothers&nbsp;have come up with such a strikingly&nbsp;accomplished video, exploring the creative&nbsp;connections between music video to musical theatre&nbsp;to make serious message,&nbsp;augurs very well for their future career as directors.

The Coyle-Larner Brothers

Rosie Brear

Spindle

Stitch Richardson / Greg Hackett

Frankie Willcock

Clara Paris

Molly Manning Walker

Barney Batchelor

Bill Rae Smith

Charlotte King

Mikey Krzyzanowski

Aaliyah Oke

Tim Swaby

Toby Tompkins

No.8

Barny Wright

Antonio Jimenez

James Hackett

EMI Records

Greg Hackett

Loyle Carner 'Yesterday' by The Coyle-Larner Brothers

Loyle-Carner-'Yesterday'-by-The-Coyle-larner-Brothers

Max Siedentopf lends his delightfully eccentric style to this&nbsp;hypnotic promo for British five-piece Easy Life.&nbsp;The aptly-titled Daydreams features a succession of oscellating vignettes featuring frontman Murray with and without bandmates, capturing a brief glimpse of static moments in time before spinning into the next setup.&nbsp;Utilising the rotating movement popularised in the Atlanta Season 2 Trailer,&nbsp;the perpetual motion of the camera builds a rhythmic yet offbeat energy, elevated by the vibrant colours and Siedentopf's fondness for the absurd.&nbsp;

Max Siedentopf

Molly McGregor

Riff Raff Films

Kate Brady

Suzan Mustafa

Rosie Owen

Marcus Domleo

Rory Moles

John Clarke

Chloe Brady

Georgia Hope

Peter Oppersdorff

Theo Tagholm

Laura Clayton

Universal Music

Alternative

Easy Life 'Daydreams' by Max Siedentopf

Easy Life - Daydreams

Kylie and Sophie Müller head down to Fabric and make some more music video magic in their latest collaboration.It's a classic Kylie confection, shot by Rina Yang, for the supremely catchy Magic - a disco banger that gets the unapologetic dance floor fantasy it thoroughly deserves.&nbsp;

Sophie Muller

Chris Murdoch

Prettybird

Juliette Larthe

Hayley Williams - 1st AD

Rina Yang

Thom Nicholson

Alison Dominitz

Matthew Josephs

Christian Vermaak

Andrew Gallimore

Faith Holmes

Josh Brooks

Disco

Kylie Minogue 'Magic' by Sophie Muller

Kylie-Minogue-'Magic'-by-Sophie-Muller

Luke Monaghan directs a&nbsp;defiant tale of love lived without regret for Sam Smith's Diamonds.Following their collaborations on <a href="https://www.promonews.tv/videos/2019/07/26/sam-smith-how-do-you-sleep-grant-singer/59957#:~:text=Sam%20Smith%20astonishes%20in%20this,era%20of%20shiny%20event%20videos.">How Do You Sleep</a>, <a href="https://www.promonews.tv/videos/2017/09/20/sam-smith-too-good-goodbyes-luke-monaghan/49705">Too Good At Goodbyes</a> and <a href="https://www.promonews.tv/videos/2015/10/06/sam-smith-writings-wall-luke-monaghan/37255">Writing's On The Wall</a>, this promo finds Smith&nbsp;in a stripped-out bedroom, dancing their heart out as blinding flashes of light pulsate through the windows.&nbsp;Conceptual and introspective, this is not&nbsp;the first time we've seen Smith take on choreography, but it's definitely a step up in skill and ambition. And the choice to bring in choreographer&nbsp;Holly Blakey is an inspired one, resulting in movements that encapsulate the emotional rollercoaster of the narrative.&nbsp;

Luke Monaghan

Alex Jefferson

Black Dog Films

Martin Roker

Savvas Stavrou

Daniel Smith

Kate Molins

Genki McClure

Arthur De Borman

Ben Reardon

Anne Sophie Costa

Lizzy Graham

White House Post

Ricky Gausis

MPC LA

MPC London

Grace Thorpe

Capitol Records

Holly Blakey

Sam Smith 'Diamonds' by Luke Monaghan

Sam-Smith--'Diamonds'-by-Luke-Monaghan

Director&nbsp;duo&nbsp;Machine Operated explore regret and loss in the beautiful visual for Grace Carter.&nbsp;Opening with a 45-second segment of glitchy memories and snapshots of past love, the video for Blame transitions into an ethereal series of performance setups.&nbsp;Building upon their work with fashion brands such as Louis Vuitton, Nike and Fendi, the&nbsp;editorial aesthetic combines&nbsp;abstract and realistic concept to create something otherworldly and poignant.&nbsp;

Machine Operated

Poppy Ashton

Forever

Grace Carter, Jacob Banks 'Blame' by Machine Operated

Jonny Lewis

DIT

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