Focus Puller

Jesper Wahlqvist

Mats Udd latest collaboration&nbsp;with First Aid Kit employs the visual techniques, scenarios and lighting of &#39;70s horror movies of the Dario Argento variety. But Udd opts to use these stylistic tropes&nbsp;for the purpose of creating mystery and atmosphere&nbsp;rather than sheer terror.With an all-female cast&nbsp;dabbling with the occult, it&#39;s only a mattter of time before something supernatural happens. Ultimately the setting serves the personalities and harmonies of the&nbsp;Söderberg sisters performing the plaintive Rebel Heart.

Sweden

Mats Udd

Martin Grimlund

Slutet är Nära

Petra Krigström

Alexandros Bakos

Felix Lind

Sofie Bällstav

Viktor Skogqvist

Hugo Nilsson

Samuel Gonzales

Pia Wallin

Mikaela Hållén

Sandra Svensson

Johanna Nomiey

Mikael Hallmans

Martin Steinberg

Patrik Janson

Columbia Records

First Aid Kit 'Rebel Heart' by Mats Udd

First-Aid-Kit-'Rebel-Heart'-by-Mats-Udd

First Aid Kit fulfill a long-held fantasy&nbsp;in their latest video. They get to go to the prom.&nbsp;For Fireworks, Mats Udd follows up&nbsp;his Sliding Doors-inspired video for It&#39;s A Shame by dropping&nbsp;Klara and Johanna Söderberg&nbsp;at an Eighties-style high school prom, then adds a distinctly supernatural element.&nbsp;&nbsp;In a statement, the Swedish folk duo said they&#39;ve &quot;always loved the idea of American high school proms,&quot; though they were never able to experience one in real life. &quot;It was incredible to get to recreate one in our hometown of Stockholm,&quot; they added. &quot;Aesthetically it&#39;s such a different look from our previous video &ndash; it was fun to go full Eighties mode. We got to dress up our friends and our mom in full on retro looks. We had a blast shooting this video and found out &#39;Fireworks&#39; is a great song to slow dance to.&quot;

Alina Grön

Peter Övgård

Sarah Grundén, Amanda Svensson

Sandra Svensson, Charlotte Suden Barbotin

Martin Steinberg, Nicke Jacobsson

Saul Levitz

First Aid Kit 'Fireworks' by Mats Udd

First-Aid-Kit-'Fireworks'-by-Mats-Udd

After making three videos, shooting live gigs and a documentary,&nbsp;it&#39;s been six years since Mats Udd last worked with First Aid Kit. Now he&#39;s marked their reunion with a real gem.In side-by-side, stereoscopic vision, the Söderberg sisters take the same trip, walk the same streets, meet the same busking band, go bowling. But their experiences are very different: Johanna has a magical time; Klara has a total stinker.&nbsp;All the time, they are both singing the track It&#39;s A Shame, in their&nbsp;unmistakeable harmonic style. W, where the Swedish folk-pop duo&#39;s video was premiered, reports that it was inspired by the movie&nbsp;Sliding Doors. And old video-heads may be drawn to remember the&nbsp;<a href="https://www.youtube.com/watch?v=EN9auBn6Jys">Gondry classic for Cibo Matto</a>. But the fact that we&#39;re not looking at two identical Gwyneth types arguably adds a bit of controversy here.&nbsp;Johanna is the &#39;pretty&#39; sister, and she gets to glide through snowflakes;&nbsp;Klara does not have the same conventionally attractive looks, and she gets drenched. Would it work just as well if it was the other way around?&nbsp;Perhaps it&#39;s an idea that you could only do if you know your subjects very well, as Mats Udd does.

Jesper Wahlqvist

Focus Puller

Videos featuring Jesper Wahlqvist

2018 (2)

2017 (1)

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