Comedian, writer and Chicken Shop Date creator Amelia Dimoldenberg makes her music video directing debut by paying homage to iconic 90s movie The Bodyguard in her video for Maisie Peters. The video for My Regards is inspired by the lyric 'call me Kevin Costner the way I’m guarding his body', and puts a playful and modern spin on the 1992 classic, with Maisie in the Costner role and American comedian Benito Skinner taking over from Whitney Houston as 'the body'.In this version, Maisie must guard hunky Benito from a horde of avid fans in a country hotel. But she's only having partial success, as she becomes distracted by line dancing lessons and her own secret passion for Benito. The success of the video, beyond the enjoyable set-up and goofy setpieces, lies in that Dimoldenberg keeps the focus on Maisie and making her witty lyrics the internal thought processes of the character. “Directing this music video for Maisie has been an absolute joy,” shares Amelia. “From the moment I heard the track, I knew we had to lean into her gift for storytelling."I thought it would be interesting to subvert the 'possessive girlfriend' trope by making Maisie a literal bodyguard. It felt like a fun way to heighten the narrative.”
Rob Ulitski - 4 hours ago
