Gabriel Dugué directs an otherworldly music video for Audrey Nuna, the second of the American R&B singer and rapper's partnership with French production company Ocurens, following last year's UKMVA-winning video for Locket. Like its predecessor, the video for Jokes On Me encapsulates a masterful use of VFX, this time to transport the viewer into outer space- in fact, blurring the lines between inner and outer space - to capture the ethereal nature of Audrey's songwriting and voice. WIth both profile and close-up shots of Audrey, Gabriel Dugué transports us into a world that is Audrey's alone, emphasised further as she floats through a dark landscape in her own bubble. As the energy of the song picks up, we land on the moon with Audrey, where slow-shutter shots see her running across a vast landscape. The storm passes and the sun rises, and she walks across a boundless and peaceful desert. The film rolls out with a final contrast between the peace of Audrey’s closing destination and the other-worldly avatar that pulsates throughout the video. And then, a final tribute to the late Valentin Petit, the director for Audrey’s first Ocurens music video, closes a beautiful and innovative film.
Promonews - 1 month ago