
Fa & Fon reunite with JADE for this - quite literally - smashing video for It Girl. With a blend of girly pop, bold choreography and unapologetic fun, JADE leaves her mark as she dances through a shattered china shop.Aesthetically jumping between lo-fi camcorder footage and slick performance setups, the video has the same palpable energy of previous collab Midnight Cowboy, and very much feels like a spiritual successor. A fine video indeed, which transcends its 'visualiser' tag to become something punchy and full of attitude - and plate smashing. Lots of plate smashing.
Rob Ulitski - 8 months ago