Ned Donohoe directs a coolly romantic and poignant promo for London musician Myles Morgan. Shot in March 2024 across London and the UK countryside, Donohoe's dreamy video for Where My Love Has Gone explores the experience of unrequited love, and the fantasy world one enters when desperate for the attention of a past lover.Boasting a dreamy, saturated aesthetic and heartfelt performances from Morgan and the supporting cast, the video is a gently ethereal trip through snapshots of transitory moments and yearnful memories - with elements of humour, as a saxophone player performs a drowsy refrain in a number of scenic locations.

Dotan begs for forgiveness in Bjorn Franklin & Johnny Marchetta's poignant promo for Mercy. The video switches between footage of the artist trapped in a gloomy prison cell, with a mysterious narrative unfolding throughout the concept, based around an act of arson. Anchored by a devastatingly effective performance, Dotan displays a real knack for acting, whilst the climax at the end feels worthy of the dramatic build-up.