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Amaarae 'Free The Youth' by Omar Jones

Promonews - 16th Dec 2025

Amaarae surrounds herself with a fleet of taxis in another video by Omar Jones shot in the Ghanaian capital Accra.

Following the video for S.M.O, that was focussed with body image framed within the setting of the African city, the video for Free The Youth adds a level of documentary observation of the local people to widescreen performance set-ups.

Amaarae is captured in long shot within the spiral of taxicabs, and also standing atop the Black Star Gate monument in the middle of Accra, that commemorates Ghana's independence from colonial rule - and also inspired the title of Amaarae's current album, Black Star.

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Promonews - 16th Dec 2025

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Credits

Production/Creative

Director
Omar Jones
Producer
David Wept
Service Producer
Ebony Tagoe
Service Producer
Tony Tagoe
Creative Director
Jenna Marsh
Production Company
Production Company
Mecca
Service Company
Studio Dream
Executive Producer
Precious Mahaga

Camera

Director of Photography
Jackson Hunt

Art

Production designer
Douglas Baiden

Wardrobe

Stylist (Artist)
Ola Ebiti
Hair (Artist)
Ivy Kotey
Make-up (Artist)
Nneoma

Agent

Director's Representation

Promonews - 16th Dec 2025

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