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Ed Sheeran 'Sapphire' by Liam Pethick

Promonews - 10th June 2025

Shot over a period of three weeks in India, taking in eight cities - Pune, Chennai, Hyderabad, Bengaluru, Mumbai, Shillong, Kolkata and Old Delhi - and all 'shot' by Ed Sheeran himself (on Snorricam) comes the video for Sapphire.

"We decided to shoot a music video for Sapphire whilst on tour [in India]," explains Dan Curwin, Ed Sheeran's longtime video commissioner, who also produced this video. "Every day was a new challenge and we covered an enormous amount of locations.

"From a Bollywood backlot to the rooftop of the old spice market in Delhi, to riding a scooter, a beach, going on a river boat, a dive bar, a chai shop, riding in a rickshaw, football and cricket, and more. Everything was a last minute hustle and total chaos. What could [possibly] go wrong? :)"

Promonews - 10th June 2025

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Credits

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Production/Creative

Director
Liam Pethick
Producer
Dan Curwin
Local Production Services
Kulfi Collective

Camera

Director of Photography
Nic Minns

Wardrobe

Stylist
Liberty Shaw
Stylist
Hilary Owen

Editorial

Editor
Liam Pethick

Grading

Colour Producer
Ollie Ireland
Colourist
Johnny Tully
Colour grade company
No.8

Commission

Commissioner
Dan Curwin
Label
Atantic Records

Promonews - 10th June 2025

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