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A$AP Rocky 'HIGHJACK' by Thibaut Grevet

Promonews - 23rd Sept 2024

Thibaut Grevet blends a 'ghetto fabulous' aesthetic with visual influences from German Expressionism in a video for A$AP Rocky's that is packed with imagination and symbolism.

In the video for HIGHJACK, the doors play a central role, symbolizing key moments in Rocky's life and the various influences that shape his personal universe. Through these openings, we glimpse significant scenes from his journey, like a strip club suggested solely through shadow play, reflecting both his past experiences and inspirations.

The dark and minimalist settings are enhanced by sophisticated cinematographic techniques, such as hyper-macro shots capturing the details of Rocky's jewellry. The camera uses tracking movements to heighten the intensity of the shots and guide the viewer through this introspective journey, where each scene reveals a new facet of his inner world. Rocky's shadow remains present until the end, adding to the enigmatic and contemplative atmosphere of the video.

Promonews - 23rd Sept 2024

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Credits

Production/Creative

Director
Thibaut Grevet
Producer
Anne-Sophie Dujon
Production Company
Executive Producer
Ernest Bouvier
Executive Producer
Jules de Chateleux
Production Manager
Morgane Tayeau
Production Manager
Mateo Murga

Camera

Director of Photography
Joao De Botelho
Focus Puller
Jules Berthe 
2nd AC
Camille Pourcel

Lighting/Grip

Gaffer
Hugo Dos Santos
Electrician
Thomas Breton

Art

Art Director
Wabi-sabi
Set Designer
Felix Gesnouin

Wardrobe

Stylist
Josh Jamal
Stylist
Bede Marchand

Editorial

Editor
Remy Monti
Editor
Aitor Bigas
Editing company
1080 P
Edit Producer
Jordan Le Galeze
Creative Directors
Maky Margaridis & Tristan Feres

Grading

Colourist
Arthur Paux

Promonews - 23rd Sept 2024

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