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Cautious Clay 'Wildfire' by Colin Read

Promonews - 25th May 2021

Colin Read has executed an old-school conceptual idea with real emotional impact for Cautious Clay's Wildfire - from his upcoming debut album.

Within a single set - a darkened sitting room consisting of a sofa and old-fashioned TV on a chest - Read brings all manner of human life and emotion, as the camera sweeps around repeatedly. And while we see each new scenario and are introduced to a new character, there is also a new iteration of the artist performing the song from within the TV.  

“Wildfire explores the fact that people’s intentions sometimes get lost in translation,” says Cautious - aka singer-songwriter Josh Karpah - about the song. “Good intention is not always enough to prevent people’s emotions and insecurities from spiralling. Subtle signals or cues can unintentionally ignite emotions - like a brush fire.”

And the video delivers on the idea explored by Read and Karpah, on how each individual interprets the artist in a different way - heavily influenced by their current situation - alone and boozy; or on the verge of unbridled passion; or displaying the sensitivity of youth; and so on.

The fact that Cautious is not only always changing, but always a really there - a three dimensional head with the TV - seals the deal on this satisfyingly theatrical idea.

COLIN READ:

The idea we explored [was] how each listener will have their own take on Cautious Clay.

"We loved diving into Josh’s brain, and creating different versions of 'Cautious Clay' the artist.

"Each person that engages with a piece of art - whether music, film, visual art, etc - brings their own assumptions, personality, and ideas into the experience; so each person will experience a piece of art in a unique, separate way. And that’s the idea that we explored here: how each listener will have their own take on Cautious Clay.

"It was fun inventing these different characters, and the corresponding character that Josh put on for each of them."

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Promonews - 25th May 2021

Tags

  • Director's notes
  • Performance
  • R&B
  • Theatrical

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Credits

Production/Creative

Director
Colin Read
Producer
Leon Derriery
Production Company
Service Company
LFR Productions
Executive Producer
Rik Green
Executive Producer
Francesco Rizzo
Executive Producer
Luigi Rossi

Camera

Director of Photography
Daniel Vignal
Focus Puller
Ben Elias
2nd AC
Alex Huggins

Lighting/Grip

Gaffer
Omar Nasr

Art

Art Director
Lucas Godlewski

Wardrobe

Wardrobe
Sasha Skolnick
Make-up
Sena Murahashi

Casting

Lead actor
Cautious Clay

Editorial

Editor
Colin Read

Grading

Colourist
Joseph Bicknell
Colour grade company
Company 3

VFX

VFX
James Siewert
Post Producer
Anna Kelman

Agent

Director's Rep (UK)

Other credits

Production Coordinator

Will Plausse

Associate Producer

Nicola Macchintella

Script Supervisor

Fernanda De Souza

Best Boy Electric (Day 1)

Konstantin Lyubimov

Best Boy Electric (Day 2):Graeme Dempsey

Key Grip

Matt Foundoulis

Swing (Day 1)

Alex Blum

Dolly Grip

Luke Becker-Lowe

Set Decorator

Grace Bilbao

Makeup Assist

Emma Ando

BTS Shooter

Sam McCormick

PA: Karoline Iversen

PA: Eric Grisanti

Cast -

Violinist

Rachel Ruggles

Painter

Spurge Carter

Drummer

Francesco

Bass Player

Dan Pappalardo

Mover

Dylan Kammerer

Flower

Kara Smith

Couple 1

Brontez Purnell

Gamer

Christian Conoly

Gamer

Toby Pannone

Couple 2

Nico Teixeira

Red Dress

Sarah Pedinotti

Guitar

Chris Kyle

Promonews - 25th May 2021

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