Rob Ulitski - 28th Oct 2019

Zuzu pays homage to vintage arcade games and 80s teen movies in What You Want, directed by Luke Bather. 

Under a wash of blue and pink neon lights, Zuzu and her girls are playing machines at the arcade, before they are rudely interrupted by a trio of tough guys. Styled in 80s prints and garish denim ensembles, the two groups face off, taking the action-packed video games straight into real life. 

Fighting, pranks and general tomfoolery ensues, interspersed with graphics and effects reminiscent of Mortal Kombat and other early era video games. Beautifully executed and shot, the video is elevated by Zuzu's performance, effortlessly portraying a tough, no-nonsense character in one scene, and a lovestruck, innocent version of herself the next. Great work from the whole team. 

Credits

DirectorLuke Bather
ProducerMatthew Rowlands
Production CompanyWe Are Invite
1st ADGeorge Haydock
Director of PhotographyLee Thomas
Focus PullerDarren Ravenscroft
2nd ACSam James
GafferMike Hogan
Art DirectorMax Meronti
WardrobeJade Kewley
Make-upRuchi Ratna
EditorLuke Bather
ColouristTom Majerski
Grading companyTetragrade
LabelVirgin EMI

Rob Ulitski - 28th Oct 2019

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