Denai Moore 'To The Brink' by Nadira Amrani
Denai Moore endeavours to escape the stresses and strains of modern life, in Nadira Amrani's video for To The Brink.
On one level she finds solace in performance and extravagant clothing, on the other she is apparently trapped. Referencing The Shining, Amrani has Moore looking to find her way out of a maze-like building.
"Me and Denai worked closely on the concept behind this project. I think we were really inspired by Stanley Kubrick. The architecture in his work and this dystopian otherworldly quality to his work. Early this year we went and watched The Shining at the BFI. The idea is that this is almost a Russian doll nightmare of a reality you can't escape. We recently moved to Margate and shot half the music video here by the sea, a place we regularly go to escape from a lot of the madness we see on the news.
"I think this idea of being "To the Brink" is the saturation of realising you apart of a system that is destroying itself through climate change, online hate, political infighting and all sorts of things and knowing that you can't escape this structure. You can't escape the oil leaks, they're in your living room. If its the internet or the powers that be. This staircase of never ending is this you can't escape and I guess this music video explores just that.
"We have both been a big fan of the fashion designer Robert Wun so it was such a privilege to have his designs in this film. It was so brilliant working with Denai on this one and I am very excited to see how this high fashion world could be explored more in her live show."
|Executive Producer||Laura Northover|
|Production Manager||Harry Hardwick|
|1st AD||Afzal Robbani|
|Director of Photography||David Wright|
|Focus Puller||Daniel Deighton|
|Art Director||Afra Zamara|
|Wardrobe||Theo White Wine|
|Hair||Emily Osei - Blavo|
|Post production company||Wash|
|Other credits||STEADICAM: STEADIESEB ART DEPT ASSISTANT: MARTINA GIUSEPPONE ART DEPT ASSISTANT: NATH PICKARD SET BUILDER: BEN CONSTABLE RUNNER: POL GILL RUNNER: GEORGE BLOMILEY RUNNER: LAURIE BLAYNEY RUNNER: HENRY GUN ELECTRICAN: DEAN CHARLES ELECTRICIAN: JOE NKADI SPECIAL THANKS @Robert Wun|
Gyles Bartle leaves his local cornershop and straight into a more dreamlike, cinematic version of reality.
Avelino explores the idea of influence in Nadira Amrani's video for Higher Power.
Continuing their longstanding collaboration with Noel Gallagher, Dan Cadan and Jonathan 'Scully' Mowatt continue where they left off in the previous promo We're On Our Way Now , …
Mac Wetha enjoys a long summer day with his mates, in The Reids' video for Wayside.
The second episode of Promonews' new series of podcasts with creatives in the music video …
The UK Music Video Awards for 2021 is now open. And there are more awards than ever in …
Pulse Films have announced the signing of directing duo Machine Operated, who have directed …
Promonews is delighted to announce the launch of its first podcast series The Promonews Podcast - …
London-based animation production company Blinkink have announced the arrival of four …
London-based production company Hello Love has announced the signing of Stella Belle Hex to …