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Ashnikko 'Hi It's Me' by Lucrecia Taormina

Promonews - 13th Aug 2019

A gang of scarily-masked, boiler-suited intruders break into Ashnikko's house, in new FRIEND signing Lucrecia Taormina's sassy and full-bloodied video for Hi, It's Me.

Up in her bedroom, Ashnikko is all of a dither about a useless no-good boy. But the interlopers have a weird surprise for her - they reveal themselves to also be Ashnikko. Much bolshier alter-egos, in fact, and determined to snap out her nonsense.

Taormina brings out Ashnikko's considerable charisma in the video, and with the catchy Hi, It's Me, she's like a spiky, punkier Taylor Swift.

This is Taormina's third video produced through FRIEND in London, and an impressive way to announce her official addition to the FRIEND roster. 

"We're very excited to announce Lucrecia Taormina is signing to FRIEND," says Luke Tierney, EP of Music. "Having created three videos together we've already created a strong partnership, something we're excited to take further."

• Watch Lucrecia Taormina's reel at FRIEND here

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Promonews - 13th Aug 2019

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Credits

Production/Creative

Director
Lucrecia Taormina
Producer
Joseph J Goldman
Production Company
Executive Producer
1st AD
Jack Green

Camera

Director of Photography
Focus Puller
Malte Huebner
2nd AC
Conor Hall
Steadicam
Grant Sandy Phillips

Lighting/Grip

Gaffer
Kieren Alexander

Art

Art Director
Ash Halliburton

Choreography

Choreographer
Jamie Neale

Editorial

Editor
Meg Thorne
Editing company
Cut+Run

Grading

Colourist
Jonny Thorpe
Colour grade company
Glassworks

VFX

VFX
Philip Wood
Post Producer
Chloe Ensor

Commission

Commissioner
Sam Seager

Other credits

Sparks

Joss Lawson, James Duffy

Dancers

Izzy Catteral, Evie Oldham, Georgia Redgrave, Jade Thomas

Art Assistants

Jorge Higgins, Toleana

Nails

Maria McKenna

Runner

Hugo Holford, Tara Sadeghi, Ellis Fox, Sarah Garrett

BTS

Zay Batchelor

Promonews - 13th Aug 2019

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