David Knight - 13th Mar 2019

Yags explores themes of loss and addiction for new artist Luckie, with the impressionistic story of a man who is coming back from the brink, and his young daughter who brings him constant comfort and inspiration.

The video drifts between realism and fantasy, intercutting the man's powerful dancelike movements, with dreamlike underwater scenes. It's beautifully shot by Luke Jacobs. 


Director of PhotographyLuke Jacobs (DoP)
Focus PullerTommy Mcmahon
2nd ACMatthew Ham
Underwater Camera OpRob Hill
EditorLiam Bachler
Editing companyTenThree
ColouristToby Tomkins
Post production companyCHEAT
Other creditsSpecial Thanks: Fallen Angels Dance Theatre, Claire Morris, Franky Chadwick, Ed Hoadley, Josh Cole, Richard Stevens

David Knight - 13th Mar 2019

Related Content


The Hour 'Wasted' by Ben Strebel

Ben Strebel has created a strikingly metaphorical and intensely visceral video for The Hour; a harrowing look at disenfranchised Britain and the exploration of freedom.

Promo News - -106891 seconds ago


Two Door Cinema Club 'Talk' by Max Siedentopf

Two Door Cinema Club are back with a beautifully wacky form of lyric video from Max Siedentopf, who's taken inspiration from every single sentence of the band's new song Talk, and has …

Promo News - -102072 seconds ago

Latest News


Isaac Rentz signs with Kode Media in the UK

American director Isaac Rentz, whose hugely successful music videos for artists like Katy Perry, Jason Derulo, Nick Jonas, OneRepublic, Paramore, Cage The Elephant, Olly Murs, Tegan & Sara, …

Promo News - 13 days ago