Paul Woolford's banging house track gets a mesmerizing visual-cum-lyric video by Layla Atkinson at Trunk Animation, combining stock footage with hand-crafted typography for the words. 

Atkinson gets into the mindset of the song with a contrast between black and white 'city' footage - implying the confining mature of day-to-day life - with the expressive colour and beauty of the natural world.

And with the song's much-repeated lyrical message, that allowed the director to spend time creating each word by hand: each line is created from a stencil that created many copies of the word, each coloured with sponged paint. The copies were then looped, resulting in the finished, uniquely colourful lyrics.

LAYLA ATKINSON:

“The track has two distinct moods, before and after the drop. I wanted to visually mirror that audio break using imagery and colour. Before the drop I used and manipulated black and white stock footage, that was very mechanical and structured, over which I placed very colourful lyrics. After the drop I sourced beautiful natural landscape imagery that did not contain any man made structures over which white lyrics were placed.”

RICHARD BARNETT (Producer):

"As always it was great to work with the commissioning team at Warner's, and lovely to create another vid that gets you out from behind the computer!"