Promo News - 12th Nov 2018

Mark Lediard's second video for rock outfit Glitter Machine is a fine follow-up to his first for Take The Pain, capturing a muscular band performance in a stylish studio set-up, and using in-camera FX that progress the optical themes of the first video. 

And Lediard adds a cast of colourfully-garbed characters, wigging out to the power-riffs of Black Bird, for good measure. 

MARK LEDIARD:

"To really sell the strengths of the band and the performance we shoot this promo in black and white using a number of different stylistic techniques.

"Continuing the theme of distortions and optical effects from the last video for Take The Pain, we included a mirror image effect in portions of this video that reflect, duplicate and create unusual symmetries.

"To add some fun and weird craziness to the proceedings we’ll also shot a cast of extras in bizarre costumes doing their own thing in and around the band as they perform. Essentially a strange and weird party."

Credits

DirectorMark Lediard
ProducerJames Baxter
Production CompanyJ6 Films
1st ADChris Jones
Director of PhotographyScott Coulter
Focus PullerUndefined
GafferJames Broadfoot
Art DirectorKerry Saxon
WardrobeKerry Saxon
HairAlex Jackson
Make-upAlex Jackson
EditorMark Lediard
ColouristMark Lediard
Director's RepresentationJ6 Films
CommissionerJohn McKeown

Promo News - 12th Nov 2018

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