Welcome to the new version of Promonews. Your feedback will help us to improve it.

Promo News - 12th Sept 2018

A remarkable visual accompaniment to Tibetan singer Yesh’s debut track VII by directors Jason Sondock and Simon Davis – aka rubberband.

Teaming up with creative director Bryan Wolff and art director Tal Midyan, the New York-based filmmaking duo produced and directed the video which follows three generations of women in a haunting and symbolic exploration of memory, the afterlife and finding peace in the absence of those we love.

The directors are also working on adapting the project into both a physical and online installation (thisisyesh.com), as Sondock explains: “The interactive website recognizes your IP address, and every time you visit the site or refresh the player it generates an entirely custom re-edit of the music video via a proprietary algorithm we’ve developed.

:Conceptually, it plays on the idea of memory and how our memories come to us in entirely unpredictable and nonlinear sequences. It has roughly 6.2 billion different permutations, roughly one for every human on earth.”

Credits

Directorrubberband.
ProducerChloe Rash
Production CompanyCadence
Executive ProducerLorenzo Ragioneri
Director of PhotographySam Cutler-kreutz
Focus PullerJasmine Chang
2nd ACRyan Beggs
GafferBen Potter
EditorSimon Davis
ColouristGene Curley
Grading companyNice Shoes
VFXKao Cheng Kai
VFXRoman Bilichenko
Lead actorCarmen Cooper, Adrienne Wagner, Gabby Beredo
Director's RepresentationMarilou Bakkenist @ Moxie Pictures
Director's RepresentationLorenzo Ragionieri @ Cadence Films

Promo News - 12th Sept 2018

Related Content

video

Toulouse 'Found' by rubberband.

rubberband's video for Toulouse's Found is about a man who dies, and then comes back from the dead. Or does he? It's a work that definitely enters another dimension. As our car …

Promo News - 8 months ago

video

Topaz Jones 'Toothache' by rubberband.

Directing duo rubberband. get their funk on as they reunite with their frequent collaborator Topaz Jones in this dynamic, nostalgia-fuelled split-screen extravaganza.

Lassamie Prasimay - 1 month ago

news

rubberband. sign to Moxie for UK representation

Award-winning New York-based directing duo rubberband. have signed to Moxie Pictures for UK commercial and music video representation.Rubberband - aka Jason Sondock and Simon Davis …

Promo News - 15th Nov 2017

video

Dej Loaf 'No Fear' by rubberband.

rubberband. takes influence from 90s performance videos in this cinematic, colourful journey across the Californian desert.Beginning in a vibrant bedroom, Dej Loaf uses her bed as a magic carpet and …

Luke Bather - 17th July 2017

Latest News

news

UKMVAs 2018: watch the highlights and winners' interviews

You can now watch highlights of the biggest night of the year for music videos, and see many of the winners talking about their work, right after collecting their awards, on the UKMVAs YouTube …

Promo News - -7543 seconds ago

news

Harvey Pearson signs to My Accomplice

Director and photographer Harvey Pearson has joined the directors' roster at My Accomplice, for music videos, commercials and other content.The announcment of his arrival at the …

Promo News - 7 days ago

news

UK Music Video Awards 2018: all the winners!

CHILDISH GAMBINO’S ‘THIS IS AMERICA' WINS 3 AWARDS INCLUDING VIDEO OF THE YEARCANADA WIN BEST DIRECTORZHANG+KNIGHT WIN BEST NEW DIRECTORSOMESUCH WIN BEST PRODUCTION …

Promo News - 22 days ago

,