David Knight - 24th Aug 2017

Wretch 32, in his Juventus shirt and chat about central midfield, is the latest British rap star to proclaim his love of football. And Joao Retorta's video for Whistle is definitely a game of two halves. 

This is is a very effective split screen video incorporating rhythmic shot repetition and dual coverage of the performers that adds another dimension to the party/club scenario. Nice work. 

JOAO RETORTA:

"There’s quite a playful and repetitive feel to the instrumental of ‘Whistle’ that I wanted to replicate with these visuals. I wanted to create a video that kept going back whilst moving forward. A playful depiction of a house party, an element that came attached to the brief, where we see our artists amidst a crowd and our camera moving in quite a mechanical manner, gradually loosening up and isn't that what house parties are all about? That same walk from the couch to the fridge, whilst the night turns into day.”

PRO Credits

Credits

DirectorJoao Retorta
ProducerJames Richardson-Cross
Production CompanyBullion
Executive ProducerHannah Gracie
1st ADAfzal Robanni
Director of PhotographyTom O'Keefe
Focus PullerMarcus Albersten
2nd ACJack Plumridge
GafferCharlie Jenkins
Art DirectorLucy Cooper
WardrobeKiera Liberati
Make-upGemma Stafford
Editing companyFinal Cut
DoP's representationUndercranked
CommissionerSemera Khan
CommissionerOre Okonedo
LabelPolydor
Other creditsProduction Asst: Maddy Perkins 2nd AD: Sam Waddington Runner: Connor Duffy Runner: Steph Scarbek Runner: Stefano Dunne Spark: Ricardo Williams Grip: Alfred Wentzel

David Knight - 24th Aug 2017

Related Content

video

Essess ft Malika 'Trust In Me' by Joao Retorta

Joao Retorta creates an unusually impressionistic, even headspinning tribute to UK Garage for Essess's Trust In Me, featuring Malika. With a format mash-up of film and old …

David Knight - 5th Oct 2016

video

Jelani Blackman 'Lockjaw' by Joao Retorta

A constantly moving camera on a tower block staircase finds Jelani Blackman on every landing, and dizzying sense of disorientation and claustrophobia, in Joao Retorta's video for Lockjaw.

Promonews - 24th Oct 2018

Latest News