In his second video for Smokepurpp, director Lx immerses the rapper in a trippy, VFX-heavy world of glistening silver and high runway speeds.
Dave '100M's' by Dir. Lx
Dave puts in the hours at a local shop in his video for 100M's, directed by Dir. Lx.
Following a kid on a paper round who has eyes on a fresh pair of trainers before he bumps into Dave, who appears to be on his way to work. The video shows the two getting on with some less-than-glamorous jobs with a brash coolness, knowing that it'll all be worth it in the end. Intercut with some great looking performance from Dave featuring some cool, simple icy-blue lighting setups.
|Production Company||Greatcoat Films|
|Executive Producer||Precious Mahaga|
|1st AD||Danny Groombridge|
|Director of Photography||Isaac Eastgate|
|Focus Puller||Richard Clitheroe|
|Commissioner||Nathan James Tettey|
|Other credits||Runner - Javah Pasqini|
After working far too hard for very little reward in their convenience store video for 100ms, Dave and Dir. Lx collaborate once more. And this time, they're going global.
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