BETA Welcome to the new version of Promonews. Your feedback will help us to improve it.

Luke Bather - 11th Aug 2016

Paul Gore proves nothing can hold Katy Perry back in this gorgeous, simple visual metaphor.

Dragging a parachute through epic cinematic landscapes, Perry proves that she can turn the negative aspects of her life into positives by utilising them to soar above the earth. It's a simple narrative but the colours and locations used make for a beautiful visual, it's certainly slick and polished still, but in more of a raw and cinematic way. It's certainly a left turn from Perry's previous high-gloss, cartoonish pop aesthetic complete with a cavalcade of dancers. Having her completely solo in this clip proves to be a powerful and effective visual choice.


DirectorPaul Gore
ProducerDanny Lockwood
ProducerMatthew Ayriss

Luke Bather - 11th Aug 2016

Related Content


Paloma Faith 'Trouble With My Baby' by Paul Gore

Following the videos for Can't Rely On You and Only Love Can Hurt Like This, Paul Gore delivers his third beautifully-crafted promo for Paloma Faith in the form of this performance …

Jimmy Brown - 10th July 2014


ASOS "Black" by Paul Gore

A fashion film by Paul Gore for the debut ASOS "Black" menswear collection. Moody, atmospheric and beautifully shot, by Robbie Ryan.

David Knight - 18th Nov 2010


Katy Perry 'Birthday' by Marc Klasfeld & Danny Lockwood

Marc Klasfeld and Danny Lockwood hire the worst party entertainers imaginable in their zany promo for Katy Perry's Birthday.Perry ditches her usual glam persona to impersonate five different …

Jimmy Brown - 28th Apr 2014


Paloma Faith 'Can't Rely On You' by Paul Gore

Paloma Faith's very soulful Can't Rely On You (from her forthcoming third album A Perfect Combination) is subject to this exquisite and mysterious promo by Paul Gore. Bold and …

Jimmy Brown - 17th Jan 2014

Latest News


Greg Barnes signs to Black Dog Films

Greg Barnes, who has directed videos for Kamaal Williams, Haus, Benny Mails and Nathaniel Ratecliff and the Night Sweats, has signed to Black Dog Films in London.With a passion for finding stories …

Promo News - 4 days ago