Jennifer Lopez 'Aint Your Mama' by Cameron Duddy
Jennifer Lopez sticks it to The Man - and in passing, the patriarchy - in her uproarious 50's throwback video for Ain't Your Mama, directed by Cameron Duddy.
Employing second-wave feminist movement character tropes, the singer plays the newsanchor, the housewife, the secretary and an industrial line worker - each of them fierce, each of them Mad as Hell.
It all starts when newsanchor J-Lo - underappreciated and taken for granted by her partner - has had enough. On the air, she galvanises the masses with her slogan 'I ain't your mama' and inspiring all the housewives and working women to rise up, give 'em hell, organise through social media - and dance.
The result is pretty much everything her legion of fans could want from J-Lo production: a stomping beat, plenty of Mad Men and Working Girl costumes, and boots so high they lock into her belt!
|Executive Producer||Missy Galanida|
|Executive Producer||Isaac Rice|
|Production Company||Hound Content|
|Production Manager||Michael Lawrence|
|1st AD||George Nessis|
|Director of Photography||Shawn Kim|
|Focus Puller||Chris Slany|
|2nd AC||Matt Sumney|
|Gaffer||David Blue Thompson|
|Art Director||Alex Delgado|
|Director's Representation||Marisa Garner @ Marisa Garner Associates|
Having collaborated on numerous occasions before - including the videos for The Lazy Song, Locked Out of Heaven and Treasure – Cameron Duddy and Bruno Mars …
Grouplove join forces with director Cameron Duddy for this quirky, lighthearted promo to new single Shark Attack.
Rita Ora turns on the star quality as the street-sassy headturner lured into modelling by a creepy fashion photographer in Cameron Duddy's slick, fastmoving and enjoyably twisty video for …
After the runaway success of Uptown Funk, Cameron Duddy and Bruno Mars team up once again for 24k Magic - and where better to than in America's playground?
The second episode of Promonews' new series of podcasts with creatives in the music video …
The UK Music Video Awards for 2021 is now open. And there are more awards than ever in …
Pulse Films have announced the signing of directing duo Machine Operated, who have directed …
Promonews is delighted to announce the launch of its first podcast series The Promonews Podcast - …
London-based animation production company Blinkink have announced the arrival of four …
London-based production company Hello Love has announced the signing of Stella Belle Hex to …