Get the Promonews daily round up

User Accounts

Get the Promonews daily round up

Raylo 'Winner' by Carly Cussen

Cat Velez - 10th Feb 2016

Carly Cussen has recently directed this slick, monochromatic performance video for Reece Whyte aka Raylo's track Winner, which follows a young woman as she faces her pre-show jitters and gets on stage to translate Raylo's rap into sign language.

The track, which recently appeared on an ad for Pot Noodle's 'You can make it!' campaign, was produced by Pot Noodle and music agency Big Sync. Brand manager Lena Portchmouth explained to Marketing Magazine, "Building off the success of the ‘You can make It’ campaign, this music video is not only relevant to Pot Noodle’s target audience, it also allows us to create fantastic content in channels we know they engage with".  

Featured sponsors

Cat Velez - 10th Feb 2016

Tags

  • Performance
  • Hip-Hop

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
Carly Cussen
Producer
Antoine Dixon Bellot
Executive Producer

Camera

Director of Photography
Aaron Reid

Cat Velez - 10th Feb 2016

Related Content

Industry News

Promonews logo

Music video creativity everyday.

promonewspromonewstvpromonews.tv
Submit your video