Cat Velez - 1st Feb 2016

Hymn For The Weekend is the second single from Coldplay’s seventh album A Head Full of Dreams, and it has been paired with this stunning video directed by Ben Mor. Beautifully shot in Mumbai, Delhi, and Worli Village by DoP Mattias Rudh, the result is a cinematic vision in vibrant technicolour, with guest appearance from Beyoncé and a cameo from Bollywood superstar Sonam Kapoor.

Showcasing the splendor of India's colour, culture and people, Ben described the landscape as being “naturally psychedelic” and the locations as “patina heaven.” Baroque, visually crowded, busy, kaleidoscopic and inspiring, Ben wanted to add “a dash of surrealism” on top of that.

“Hymn For The Weekend is such an exuberant, life-affirming song and I wanted the visuals to compliment and heighten that tone," he continues. "At the same time, I wanted to spark people’s imaginations and curiosity as they watch just a small fraction of what India has to offer.” 

PRO Credits

Credits

DirectorBen Mor
Production CompanyRiver Studios
ProducerNina Dluhy-Miller
Executive ProducerKatie Dolan
Director's RepresentationMartin Roker at Black Dog Films
Director of PhotographyMattias Rudh
Additional PhotographyMaz Makhani
Additional PhotographyJohn Connor
Art DirectorAlex Delgado
EditorDavid Brodie
ColouristClark Muller
Post ProducerDina Ciccotello
OnlineUzi Mor
Post FXYaron Yashinski
CommissionerSam Seager

Cat Velez - 1st Feb 2016

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