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Cat Velez - 11th Nov 2015

Emil Nava has delivered this brooding black and white visual treatment for Rudimental's Lay It On Me featuring Ed Sheeran, from their second album We The Generation.

With an interesting photographic direction by DoP Will Bex, the clip speeds through rooms filled with various characters, including musicians, ballerinas, dogs, with clips of war tanks and explosions interspersed throughout - while vocalist Sheeran becomes a near-angelic presence.

It's an ambitious video dealing with the big themes, and goes as far as to spell them out, with words like "brotherhood," "struggle" and "love" flashing up on screen. 

Credits

DirectorEmil Nava
ProducerRachel Rumbold
Production CompanyLondon Alley
Executive ProducerJess Bell
Director of PhotographyWill Bex
Art DirectorMark Connell
EditorTaylor Tracy
VFXGloria FX
Director's RepresentationOB Management
CommissionerDan Curwin
LabelAtlantic
StylistAimee Croysdill

Cat Velez - 11th Nov 2015

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