Cat Velez - 13th Oct 2015

Rich Lee, the director of numerous Eminem videos including Rap God, The Monster and Not Afraid, shows he's mastered the action blockbuster with the video for Em's Phenomenal - a compendium of action film tropes, which also includes the near-obligatory cameo by John Malkovich. 

It follows a Bourne-style storyline, with Eminem waking up at a hospital, with no knowledge of who he is but with an incredible high jump, killer fighting skills, and what turns out to be an indestructible spinal column. What follows is a dense showcase of over-the-top VFX sequences with slow-mo fighting, car chases, free falling from helicopters, crashes through rooftops and of course, multiple explosions.

And then there's Malkovich apearing in a rickshaw halfway through, lending some gravitas with his distinctive brand of smooth menace... 

PRO Credits


DirectorRich Lee
Production CompanyDNA
Executive ProducerDavid Naylor
Executive ProducerMissy Galanida
ProducerJustin Si Diener
Production SupervisorKristen Loftin
1st ADAndy Coffing
Director of PhotographyChris Probst
1st ACRichard Avalon
2nd ACMatthew Emvin Taylor
DITDan Duran
GafferAdam Chambers
Production designerBrandon Mendez
Art DirectorMarc Benacerraf
StylistNra Kudeka
Hair & Make-upTraci Barrett
Director's Rep (US)Isaac Rice
Director's Rep (UK)Marisa Garner Associates
EditorGrant Surmi
Editing companyRock Paper Scissors
Sound designLime Studios
Other creditsB Cam: Albert Frigone

Cat Velez - 13th Oct 2015

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