Pop maestro Ray Kay teams up with Taio Cruz presenting their contemporary ode to George Michael’s Freedom 90 for Do What You Like - photographed by DoP veteran Martin Coppen.

The video features Cruz surrounded by lounging models, with supermodels Shanina Shaik and Yara Khmidan sharing lipsyncing duties and enjoying the sun, strangely contrasted with a cold bluey grade, giving it a sleek, serious quality.