David Knight - 30th June 2011

The video for guitar-slinging chanteuse Anna Calvi's Desire (the second single from her acclaimed self-titled debut album) by Aoife McArdle is a blistering performance with a supernatural overtones.

"I really find Anna's music inspiring and atmospheric," says Aoife, "You can really feel her cinematic influences and I could see a lot of the imagery in my head the first time I heard the track. My approach was based around the idea of tension and release, which I think is very consciously present in her music.

"I wanted to create a striking contrast between the claustrophobia of the interior spaces in the build-up, and then the release of exterior spaces on the climaxes....Then as the drama of the track escalates the two states intermingle.

"Anna's performance is really strong, elemental and even subtlety demonic - like she might be in control of it all... The whole thing was also a nice excuse to play with dark symbolism and exercise the inner goth!"

PRO Credits

Credits

DirectorAoife McArdle
Director of PhotographySteve Annis
Production ManagerK
StylistLauren Grant
Art DirectorSteve Blundell
EditorVid Price
ColouristJames Tillett
FlameFinish
ColouristMPC

David Knight - 30th June 2011

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