User Accounts

Manchester Orchestra's Simple Math by DANIELS

David Knight - 15th Apr 2011

Brilliant, awesome, stupendous, tour de force... they are all massively overused phrases - and we're as guilty over here on Promo News as anyone. But then, very occasionally, something comes along which fully justifies these descriptions, and a few more. The video for Manchester Orchestra's Simple Math by Daniels is one of those occasions.

The Daniels Scheinert and Kwan's previous work like FM Belfast's Underwear, has demonstrated their talent for choreographed chaos. This develops that idea and amplifies it to the power of ten. Its a notion that can be universally understood - the life-death moment when one's previous life flashes before you. But the way that idea is executed is original, skilful and utterly thrilling. And its a great song. Just watch it.

Featured sponsors

David Knight - 15th Apr 2011

Tags

  • New Promos
  • Promos

Popular content

Feedback

Problem with this page? Let us know

Credits

Production/Creative

Director
DANIELS
Producer
Gaetano Crupi Jr.
Production Company
Executive Producer
Candice Ouaknine

Camera

Director of Photography
Jackson Hunt

Art

Art Director
Sophie Kosofsky

Agent

Director's Representation
Danielle Hinde

Commission

Commissioner
Bryan Younce

David Knight - 15th Apr 2011

Related Content

Industry News