Production Company

Rockhard

CNCO, the winners of Simon Cowell and Ricky Martin&#39;s La Banda TV talent show on Univision, became the first boyband to reach one billion views in YouTube, with their single &quot;Reggaetón Lento (Bailemos)&quot;. Now they&#39;re taking on the rest of the world with the help of Little Mix and director Marc Klasfeld who dial up the heat between the two pop supergroups.Ay carumba.

United States

Marc Klasfeld

Nicole Acacio

Joseph Labisi

Claudia Wass

Las Bandas Be Brave

Lisa Foo

Sony Music

Ben Griffin

Simon Oxley

Greatcoat Films

CNCO + Little Mix 'Reggaetón Lento' (remix) by Marc Klasfeld

Cnco-+-Little-Mix-'Reggaetón-Lento-(remix)'-by-Marc-Klasfeld

For this new version of&nbsp;Irresistable featuring Demi Lovato,&nbsp;Fall Out Boy affectionately&nbsp;spoof the video for&nbsp;90&#39;s pop-band&nbsp;&#39;Nsync&#39;s It&#39;s Gonna Be Me, where N&#39;Sync&nbsp;are packaged&nbsp;plastic dolls. So who better to direct the video than Wayne Isham, who&nbsp;directed the original for N&#39;Sync&nbsp;back in 2000?This time around, Fall Out Boy are the ones&nbsp;turned into plastic before&nbsp;getting dumped in the bargain bin by Joey Fatone, baritone singer&nbsp;of NSync - and eventually saved by Demi. All good fun.

Wayne Isham

Dana Marshall

Martin Coppen

Bill Yukich

Sunset Edit

Amber Isham

Fall Out Boy ft Demi Lovato 'Irresistible' by Wayne Isham

Fall Out Boy - Irresistible ft. Demi Lovato

Pop maestro&nbsp;Ray Kay&nbsp;teams up with&nbsp;Taio Cruz&nbsp;presenting their contemporary ode to George Michael&rsquo;s <a href="https://www.youtube.com/watch?v=diYAc7gB-0A" target="_blank">Freedom 90</a> for&nbsp;Do What You Like - photographed by DoP veteran Martin Coppen.The video features Cruz surrounded by lounging&nbsp;models,&nbsp;with&nbsp;supermodels&nbsp;Shanina Shaik and&nbsp;Yara Khmidan&nbsp;sharing&nbsp;lipsyncing duties and&nbsp;enjoying the sun, strangely contrasted with a cold bluey grade, giving it a sleek, serious quality.&nbsp;&nbsp;

Ray Kay

Prime Zero

OB Management

Adam 'Zuk' Zuckerman

Dave Hussey

Company 3

Taio Cruz 'Do What You Like' by Ray Kay

Taio Cruz - Do What You Like (Official Video)

Azealia Banks raids the dressing-up box for a variety of guises in the Marc Klasfeld-directed promo for new single Chasing Time.Graded in black and white, Marc&#39;s vivid and start look is galvanized by fierce and staccato choreography with Azealia delivering yet another great performance...

Nina Dluhy-Miller

Crash

Lark Creative

Dance

Azealia Banks 'Chasing Time' by Marc Klasfeld

Azealia-Banks-'Chasing-Time'-by-Marc-Klasfeld

With a cameo from Charmed actress&nbsp;Rose McGowan,&nbsp;Charli XCX and her classmates get rebellious in Marc Klasfeld&#39;s fun, 90s-inspired promo for Break The Rules.

Melissa Ciampa

Ketil Dietrichson

Ryan Patterson

Dan Curwin

Atlantic Records

Charli XCX 'Break The Rules' by Marc Klasfeld

Charli-Xcx-'Break-The-Rules'-by-Marc-Klasfeld

Marc Klasfeld heads to the Wild West with this big-budget&nbsp;fun caper for the new David Guetta single Lovers On The Sun - starring movie actor&nbsp;Ray Liotta.As is so often, Ray plays the villian, who gets to torture our&nbsp;hero - who escapes thanks to a poncho-wearing dame with magical powers...

Yon Thomas

Chris Zapara

Phil Botti

David Guetta 'Lovers On The Sun' by Marc Klasfeld

David-Guetta-'Lovers-On-The-Sun'-by-Marc-Klasfeld

Marc Klasfeld and Danny Lockwood hire the worst party entertainers imaginable in their zany promo for Katy Perry&#39;s Birthday.Perry ditches her usual glam persona to impersonate five different characters including a clueless animal trainer, a scary clown, a dizzy princess and a fairly lewd geriatric dancer. Its all good, clean mayhem - coinfirming that of all the top pop divas, Katy is the one with the chops for comedy.

Danny Lockwood

Dawn Rose

Joseph Robbins

Richard Alarcon

Tony Gardner

Capitol Records

Katy Perry 'Birthday' by Marc Klasfeld & Danny Lockwood

Katy Perry - Birthday (Official)

Rob Resnick and Cal Shapiro - aka US electropop duo Timeflies - perform in an abandoned warehouse in Ethan Lader&#39;s promo for new single All The Way.Shot in early January, the band&#39;s performance is bolstered by cool and exciting footage of snowboarder Mark Reininga, motorcross rider Scotty Stephens and surfer Anastasia Ashley.

Ethan Lader

Melissa Llewellyn

Joshua Reiss

Tommy Labuda

Anastasia Ashley

Scotty Stephens

Mark Reininga

Island Def Jam

Timeflies 'All The Way' by Ethan Lader

Timeflies - All The Way

The ultra-photogenic Louisa Rose Allen - aka Southampton singer Foxes - gives a stirling performance in the promo to&nbsp;Lets Go For Tonight, directed by Marc Klasfeld - now represented in the UK by OBmanagement.Sitting down to tea with her friends on an all-white set, things soon get out of hand with some casual food-throwing and paint-bombing as the track escalates. What a glorious mess...

United Kingdom

Nina Dhuly Miller

Foxes 'Let's Go For Tonight' by Marc Klasfeld

Foxes - Let Go for Tonight

Marc Klasfeld&#39;s stylish, monochrome promo for Icona Pop&#39;s Just Another Night follows&nbsp;Caroline Hjelt and Aino Jawo through the streets of Paris as the Swedish duo move between fashion shoots, cool parties and romantic flings...

David Saslow

Luti Media

Neigeme Glasgow-Maeda

Luti Fagbenle

Icona Pop 'Just Another Night' by Marc Klasfeld

Icona Pop - Just Another Night [Official Video]

Not to be outdone by his old mucker Gary Barlow,&nbsp;Robbie Williams also has a new video out. And the concept is weirdly similar &ndash;&nbsp;up to a point.Like <a href="http://www.promonews.tv/videos/2013/10/18/gary-barlow-let-me-go-ben-winston" target="_blank">Gary&#39;s Let Me Go</a>, Robbie also heads for America&#39;s&nbsp;city streets in Marc Klasfeld&#39;s video for Go Gentle. He&#39;s just a little bit more ambitious: no mere upright joannas for him, plonked in the street for a good old singalong in NYC. Robbie&#39;s come to LA, and&nbsp;brought his own ship...&nbsp;&nbsp;

Carrie Sutton

Michael Estrella

Robbie Williams 'Go Gentle' by Marc Klasfeld

Robbie-Williams-'Go-Gentle'-by-Marc-Klasfeld

Lader brings his distinctive visual flair to Only You placing Green and co-star Lauriana Mae in a cityscape where buildings, towers and streets warp, elevate, split and twist around the vocalists as they perform, Inception-style. 

http://www.youtube.com/watchv=LcNkHLAqQZk

Roger Ubina

Simran Brown

CeeLo Green ft Lauriana Mae 'Only You' by Ethan Lader

CeeLo-Green-ft-Lauriana-Mae-'Only-You'-by-Ethan-Lader

The Saturdays invade California in Sarah Chatfield's latest video for band - their debut American release - where she crafts an infectiously fun promo set against LA's urban landscape to accompany What About Us, currently climbing the Billboard Hot 100. 
Sarah lends an informal, playful style to the visuals, following the girls in the big city culminating in a little bit of trespassing (and a lot of dancing) in the home of America's sacred sport, the baseball field... 

http://www.youtube.com/watchv=-6YLi0GNBTk

Sarah Chatfield

Randy Donaldson

Eric Maddison

Elizabeth Moore

Nicole Olson

Lindsay and Craig @ Bloc

Beau Lyon

Emily Tedrake

Spittin Image

The Saturdays 'What About Us' by Sarah Chatfield

The-Saturdays-'What-About-Us'-by-Sarah-Chatfield

Aerosmith star in their own mini-drama courtesy of Marc Klasfeld's cinematic promo to their big arms-aloft power ballad What Could Have Been. 
With an added road-movie narrative, the video has all the Aerosmith trademarks - boozy antics, smoking, tattooed pool players, pretty girls and an enigmatic performance from frontman Steven Tyler...

http://www.youtube.com/watchv=d7lCZ0rpH3o

Damien Acevedo

Marchall Plante

Dean Gonzalez @ Sunset Edit

Bryan Younce

Aerosmith 'What Could Have Been Love' by Marc Klasfeld

Aerosmith-'What-Could-Have-Been-Love'-by-Marc-Klasfeld

Unless you&#39;ve been hiding under a rock, Girls Aloud are back - for a single, album and tour. First out of the trap is the single Something New and this cross-continental promo directed by Ray Kay.

Amalia Rosen-Rawlings

Marco Wilkinson, Lucas Harding

Oleg Poupko

Anders Fl

Chris Dowling, Rob Collins

Beth Honan

Alison Elwin

Mark Connell

T David Binns

Semera Khan

Sarah Tognazzi

Girls Aloud 'Something New' by Ray Kay

Girls-Aloud-'Something-New'-by-Ray-Kay

http://www.youtube.com/watchv=nTIBDuTxzUw
Dealing with the ugly problem of school bullying head on, Ryan Pallotta's sensitive promo for young US X Factor finalist Rachel Crow mixes authentic footage of victims with Rachel's performance. 
The promo has achieved over 1.5 million hits on Youtube to date...

Ryan Pallotta

John L

Joe Labisi

This Is Frank

Targa Sahyoun

Rachel Crow 'Mean Girls' by Ryan Pallotta

Rachel-Crow-'Mean-Girls'-by-Ryan-Pallotta

Oscillating between a band performance in a large open space and scenes from the Olympic Training Center in Colorado Springs, Marc Klasfeld and Nico Sebenorio deliver a very topical promo for Gym Class Heroes and their collaborator Ryan Tedder.The promo features US Olympic hopeful John Orozco going through his rigourous training process...

Marc Klasfeld, Nico Sebenorio

Gym Class Heroes ft Ryan Tedder 'The Fighter' by Marc Klasfeld & Nico Sebenorio

Gym-Class-Heroes-ft-Ryan-Tedder-'The-Fighter'-by-Marc-Klasfeld-&-Nico-Sebenorio

New York indie-pop trio Fun - about to embark on a mammoth 35 date US tour - team up with Marc Klasfeld for the promo to We Are Young. 
Taken from their second album Some Nights (February 21) Klasfeld's slow-mo promo to the idiosyncratic soundtrack features a short appearance by Janelle Monae, amid the mayhem...

<iframe width="560" height="315" src="http://www.youtube.com/embed/Sv6dMFF_yts" frameborder="0" allowfullscreen=""/>

James Hawkinson

Fun ft. Janelle Monae 'We Are Young' by Marc Klasfeld

Wizard-Sleeve’s-Get-Down-Tonight-by-Thomas-Goldser

Fun-ft.-Janelle-Monae-'We-Are-Young'-by-Marc-Klasfeld

Ray Kay gets the nod to direct the promo for Jessie J's Domino, her first single of 2012. A joint commission with her US label, Jessie turns in a very energetic, photogenic performance, and the stylist working overtime...

<iframe width="560" height="315" src="http://www.youtube.com/embed/UJtB55MaoD0" frameborder="0" allowfullscreen=""/>

Clark Jackson

Robin Simms and Ailsa Robertson

Jessie J 'Domino' by Ray Kay

Jessie-J-'Domino'-by-Ray-Kay

http://www.youtube.com/watchfeature=player_embedded&amp;v=qOgFHMEJMeY Inspired by the artist Raymond Pettibon - whose artwork can be seen adorning the sleeves of Sonic Youth and Black Flag records - Marc Klasfeld delivers this animated performance beauty for Red Hot Chili Peppers.

Devin Sarno

Red Hot Chili Peppers 'Monarchy Of Roses' by Marc Klasfeld

Red-Hot-Chili-Peppers-'Monarchy-Of-Roses'-by-Marc-Klasfeld

http://www.youtube.com/watchv=yVxM2iH39ZY The Overtones sip martinis and lap up the sunshine in Los Angeles in this rooftop romp from Marc Klasfeld - then bust some slick old school moves in the parking lot...

Von Thomas

Aristotle Circa

Nicholas Savalas

Aakomon Jones, Craig Hollamon

The Overtones 'Second Last Chance' by Marc Klasfeld

The-Overtones-'Second-Last-Chance'-by-Marc-Klasfeld

http://www.youtube.com/watchfeature=iv&amp;annotation_id=annotation_679807&amp;v=RtBbinpK5XI Shot in the pretty oceanside location of Venice California, Marc Klasfeld delivers a rooftop performance promo for hot new Chili Peppers single The Adventures Of Rain Dance Maggie, in the spirit of classic U2 and <a href="http://www.youtube.com/watchv=nT6325bmcsQ" target="_blank">Beatles</a> promos...

Dean Gonzalez

Red Hot Chili Peppers 'The Adventures Of Rain Dance Maggie' by Marc Klasfeld

Red-Hot-Chili-Peppers-'The-Adventures-Of-Rain-Dance-Maggie'-by-Marc-Klasfeld

Featuring a brilliant performance from Jaleel White as Cee Lo Green, Mickey Finnegan's fun promo for Green's Cry Baby is a great big retro, cheesy production with an excellent cast and choreography...

Mickey Finnegan

Pepper Carlson

Hank Friedman

Jason Young

Nick Savales

Cee Lo Green 'Cry Baby' by Mickey Finnegan

Cee-Lo-Green-'Cry-Baby'-by-Mickey-Finnegan

Some excellent layering of Manhattan night-scapes are the key feature in Marc Klasfeld's glamour shoot for brand new Pixie Lott single It's About Tonight - from her forthcoming second album.

Fuliane Petikyan

Malik Sayeed

Saleem Beasley

Polly Gordon

Yiotis Pannayiotou

Karin Darnell

Tanisha Scott

Julia Frost/Tom Bird

Pixie Lott 'It's About Tonight' by Marc Klasfeld

Pixie-Lott-'It's-About-Tonight'-by-Marc-Klasfeld

In collaboration with the It Gets Better Project, Rise Against's Marc Klasfeld-directed promo for Make It Stop (September's Children) spotlights the pitfalls of bullying. 
Highlighting the harm and danger it can cause, Klasfeld shot the promo at lead singer Tim McIlrath's former high school.
More about the It Get's Better campaign <a href="http://blog.vevo.com/rise-against/" target="_blank">here</a>

Steve Escobar

Rise Against 'Make It Stop (September's Children)' by Marc Klasfeld

Rise-Against-'Make-It-Stop-(September's-Children)'-by-Marc-Klasfeld

Not so much a video as a blissfully short Hollywood teen movie - directed by John Hughes - and very entertaining it is too. 
Yes, the budget was clearly like something out of the 20th century, but Mark Klasfeld and his team at Rockhard have done a brilliant job. Katy Perry is more interesting like this - very Lucille Ball. And Rebecca Black as her fairy godmother is a masterstroke. 
Full credits They're all at the end of this eight-minute monster...

http://www.youtube.com/watchv=KlyXNRrsk4A

Katy Perry's Last Friday Night (T.G.I.F.) by Marc Klasfeld

Katy-Perry's-Last-Friday-Night-(T.G.I.F.)-by-Marc-Klasfeld

Britney Spears teams up with Ray Kay for this huge part-sci-fi TV drama, part-blockbuster movie and yes, part-pop promo for catchy new single Till The World Ends.

Rockhard

Production Company

Videos featuring Rockhard

2017 (1)

2016 (1)

2015 (1)

2014 (6)

2013 (4)

2012 (6)

2011 (12)

2010 (6)

2009 (4)

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