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Rachel-Claire Killeen

Mark Lediard directs a love letter to the North East, in his&nbsp;promo for Of Mice And Men's Castaway.&nbsp;Featuring&nbsp;up and coming&nbsp;actor Bridget Marumo - also from the North East - the video follows her character as she explores locations around Newcastle city centre and County Durham.&nbsp;Featuring a flair of VFX performance, through&nbsp;animated artwork on various walls, the video has a particular focus on brutalist architecture and it's place within the overall environment.&nbsp; “I’ve always been inspired by the brutalist architecture we have in the North East," Lediard says."It's striking lines and shapes have a unique look that may not be to everyone’s taste, but I find it really visually interesting. This video was a perfect opportunity to feature these unique locations and show them off to the world”.

Mark Lediard

James Baxter

J6 Films

Jaclyn Andersen

Ross Marshall

Eric Robbins

Michelle Blosser

The Church

Sharp Tone Records

Of Mice And Men 'Castaway' by Mark Lediard

Of-Mice-And-Men--'Castaway'-by-Mark-Lediard

Mark Lediard directs an emotional promo for Seafret, featuring&nbsp;an absorbing performance by the duo, intercut with fan-generated content from around the world.It's a strong concept and tight execution, with the well-made fan footage giving the video a real boost to production values, as well as univeral appeal."We used backdrops of time-lapse night skies with the stars turning overhead, sunrises over mountain ranges, city rooftops at night and deserts at dusk intercut with fan engagement messages," says Mark Lediard."We gave it a truly global, cinematic feel with scenes that take the viewer on a journey along with the track. Sometimes using the rear-projecting these scenes behind the band as they perform and sometime front-projecting over their faces and instruments as they play."&nbsp;

United Kingdom

Inuka Bacote

Tom Littlewood

The Church Post

Nettwerk Records

Indie Rock

Seafret 'Made Of Love' by Mark Lediard

Seafret--'Made-Of-Love-'-by-Mark-Lediard

What do you miss most about your youth? Mark Lediard's latest promo for Seafret explores&nbsp;this idea.Shot on the Northumberland coastline, the video for Wonderland is inspired by the nostalgia we&nbsp;occasionally feel for our younger years, and the unconscious yearning for a simpler time.&nbsp;The video features a cast of ageing characters who discover cardboard animal masks on the floor, and are soon transported to their younger bodies, as they discover the adventures of youth through a fresh pair of eyes.&nbsp;It's a colourful, magical and heartfelt film, with docu-style cinematography and a wonderful set of&nbsp;performances from all involved.&nbsp;&nbsp;

Janet Plater

Helen Gilliat

Tian Abrie

The Chuch Post

Ben Chappell

Mac Stead

Annabelle Hall

Michelle Bayly

Phil Harrison

Lawerence Neale

Nettwork

Seafret 'Wonderland' by Mark Lediard

Seafret--'Wonderland-'-by-Mark-Lediard

Indie&nbsp;duo Seafret give their fans the chance to share in the experience of showing remorse in Mark Lediard's impactful video for See, I'm Sorry.In pre-production the band asked their fanbase&nbsp;a simple question: what are you sorry for? And for the fans to video themselves holding up a card with a message of apology to a loved one.The video is made up of these video messages, together with Seafret's performance of the song on location&nbsp;in their home town of Bridlington on the East Yorkshire coast.It's a highly&nbsp;effective way to deliver the song's heartfelt message - with a welcome revival of user-generated content.&nbsp;

Nettwerk Music Group

Indie

Rock

Seafret 'See, I'm Sorry' by Mark Lediard

Seafret--'See,-I'm-Sorry-[official-Video]'-by-Mark-Lediard

A woman tries to turn back time to save her relationship, in&nbsp;Mark Lediard and Gavin Williams's emotional promo for Seafret.&nbsp;The video for Running Out Of Love opens with the couple arguing, as Seafret members&nbsp;Jack Sedman and Harry Draper blend into the background, performing to camera.&nbsp;As the argument builds to a head, we see the woman grab a stopwatch and repeatedly experience the snapshots of time that built to the rift, before finally coming to a decision that could see her lose everything.&nbsp;We've seen narratives similar to this before, but this is a standout by just how well&nbsp;executed it is, with excellent performances from the two leads and splendid cinematography from DoP&nbsp;Ross Marshall.&nbsp;&nbsp;

Rachel-claire Killeen

Lewis Garrett

Gavin Williams

Singer-songwriter

Seafret 'Running Out Of Love' by Mark Lediard & Gavin Williams

Seafret--'Running-Out-Of-Love'-by-Mark-Lediard

In Mark Lediard's video for&nbsp;Old Sea Brigade, a&nbsp;couple wake up to find themselves in an idyllic natural setting - and it happens again and again.&nbsp;The pair encounter each new place&nbsp;with&nbsp;childlike awe and wonder, delighting in&nbsp;finding new things to do or show to each&nbsp;other.Lediard and his DoP Ross Marshall&nbsp;make the most of some splendid locations and weather - it was shot in the Blue Bell Woods in Northumberland -&nbsp;creating a serene mood in this beautifully shot video.&nbsp;

Kelly Stobbs

Veronica Zin

James Potts

Laura Rose

Cindy Nicoll

Old Sea Brigade '5am Paradise’ by Mark Lediard

Old-Sea-Brigade-'5-Am'-by-Mark-Lediard

Oh Baby revisit past memories in the thumping video for What We Do, directed by Mark Lediard.&nbsp;Written as the first track for their debut album, What We Do is&nbsp;the band's attempt to create the sound of memories that seem to stay in certain physical spaces. As a duo, they are just as inspired by buildings, rooms, and places as other people or other sounds. This is evident in the visual, which focuses on a young girl listening to the music through her headphones as she explores an urban environment. Her gaze is focused on small details such as the buzzing vibration of a fluorescent light, or the style of clothing someone wears. She isn't looking at the people or the face, she is much more drawn to the abstract.&nbsp;Ross Marshall does a stellar job with the cinematography, focusing in on the hustle and bustle, with close-ups of the aforementioned details, composing the shots in such a way that mirrors the girl's gaze. Great fun and a perfect pairing to the upbeat track.&nbsp;

Lydia Jakeman

Rick Hornby

Jen Devereux

Burning Witches Records

Dance, Electronica

Oh Baby 'What We Do' by Mark Lediard

Oh-Baby--'What-We-Do-'-by-Mark-Lediard

Mark Lediard's latest&nbsp;Of Mice &amp; Men video continues a storyline&nbsp;introduced in two videos earlier in the&nbsp;year –&nbsp;<a href="https://www.youtube.com/watch?v=kazOPN6hMbM">How To Survive</a>&nbsp;and <a href="https://www.youtube.com/watch?v=u1pS2xw3FI4">Mushroom Cloud</a>&nbsp;–&nbsp;which introduced the storyline of experiencing a nuclear&nbsp;apocalypse.Earth And Sky video opens in space, on-board a massive triangular spaceship. We are offered hints as to what’s happening, through analogue computer screens, flashing messages such as “The seed must grow” and “The seed must survive”. The world is dying - and these guys are here to save it.&nbsp;The group perform in an expansive industrial setting, whilst the ship triangulates with the Earth, eventually shooting out a massive wave of energy in the form of a bright laser beam. We see this beam of light spread across the post-apocalyptic desert, presumably helping to reset this arid land after a mass extinction event.Whilst simple in its idea, the video has a few surprises hidden within it, and is beautifully lensed by Ross Marshall. Earth And Sky&nbsp;is a welcome accompaniment to the visual concept, and it will be interesting to see if the storyline continues when the album is released in September.

United States

Russell Dague

Brianna Del Giorno

Rob Snyder

Dan Kagle

David Hartwell

Robert Hensley

Andy Snape

Rise Records

Alternative Rock

Of Mice And Men 'Earth And Sky' by Mark Lediard

Of-Mice-And-Men--'Earth-And-Sky-'-by-Mark-Lediard

Mark Lediard helms a relentless assault of thrash metal and apocalyptic disaster for Of Mice &amp; Men&#39;s terrifying Mushroom Cloud.Continuing from the doomsday vision of their previous track How To Survive, the band perform while The Bomb drops on the metropolis, turning the inhabitants into light-emitting zombies. Fasten your seatbelts...

Nicholas Ybarra

Aprilann Dais, Betrand Corbi, Polina Sokolskiy

Of Mice & Men 'Mushroom Cloud' by Mark Lediard

Of-Mice-&-Men-'Mushroom-Cloud'-by-Mark-Lediard

The spotlit performance in Ben Thornley&#39;s video for Kill J&nbsp;is punctuated with light drawings and bursts of colour that reflect the bonds between science and religion, according to the Scandinavian artist.&quot;The video is supposed to illustrate the theme of the song, which is when in a crisis, you can find calm and centeredness in the laws of nature in the same way we do in religion,&quot; says Kill J. &quot;Gravity&nbsp;is a prayer. Experiencing the weight of your body being drawn down or into another larger body (in our case, the earth) is a peaceful comfort &ndash; a relief from anxiety. Because no one and nothing is alone. Everything is constantly being pulled, pushed or drawn towards other bodies. The forces of the universe makes sure it.&quot;The light drawings in the video are supposed to illustrate the many similarities between religion and science. &quot;The symmetry in religious ornamentation is not so different from the scientific formulas and illustrations we find in science. And in a way, for me, they often tell the same story. I am not religious in a traditional sense, but I have faith. I believe, that science will save us all in the end and deliver us from evil and heartache.&quot;​

Rachel-Claire Killeen

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