Label

Polydor Records

Slane directs a touching promo for&nbsp;Shaun Farrugia, exploring mental health and the struggle to reach out for help.&nbsp;The beachside video sees dancer/choreographer duo&nbsp;Emma Farnell Watson and&nbsp;Waddah Sinada perform an intimate routine, reflecting the push-pull of a relationship and the pressures of contemporary life.&nbsp;"The video&nbsp;is a dizzying, passionate, emotional tale of a man who refuses to seek help with his chronic anxiety," director Slane mentions. "Shaun anchors the film as we see him perform on the same blustery beach throughout."

United Kingdom

Waddah Sinada

Emma Farnell Watson

Suzi Grochala

Sam Thompson

Slane

David Gourlay

Papaya Films

Skye Goulding

Rhys Warren

Pilar Muro

Eliza Lewis

Anil Duru

Deniz Ersoy

Chrissy Hutton

Dan Moran

Shaun Farrugia 'Vertigo' by Slane

Shaun Farrugia - Vertigo (Official Video)

Charlie Sarsfield directs a charming promo for Jax Jones and Calum Scott - who take a trip on a cramped night bus, for Whistle.&nbsp;Using clever motion control camera moves to capture the rowdy atmosphere on the bus - the same one that Jones used to ride in his local neighbourhood -&nbsp;the lives of the passengers unfold.&nbsp;And the outcome is a video that feels intimate and endearing, emanating feel-good vibes throughout.&nbsp;The inclusion of dynamic drone shots of the city contrasts the packed bus environment, adding a sense of space and time to the concept.&nbsp;[imgtoken data:1]

Charlie  Sarsfield

Aidan Brooks

Untold Studios

Marisa Garner

Shaun Waldie

Courtney J. Bennett

Mike Heath

Sean Patel Gould

Tom Herring

Jax Jones & Calum Scott 'Whistle' by Charlie Sarsfield 

Jax-Jones-&-Calum-Scott-'Whistle-'-by-Charlie--Sarsfield-

Simon Lane directs an impressive one-take all-live promo for Cian Ducrot's version of Leonard Cohen's classic Hallelujah.&nbsp;Featuring the&nbsp;Royal Northern College Of Music Student Choir, the video sees the artist playing at a piano in an empty, disused swimming pool, as the camera circles around the space.&nbsp;The gentle camera movement contrasts against the stark location, creating a complex, textural aesthetic.&nbsp;The use of a one-take concept also feels incredibly inspired, capturing the grand atmosphere of the location and the naturalistic, intimate performances that unfold through the track.

Alice Gilfillan

Simon Lane

Joanna Szyczewska

Jonny Boomer

Jack Maddison

Liza Lewis

Danny Uzzey

Georgia Hope

Nielson Bohl

Pavillion Works

Cian Ducrot w/ Royal Northern College Of Music Student Choir 'Hallelujah (Live)' by Simon Lane

Cian-Ducrot-'Hallelujah-(live-W/-Royal-Northern-College-Of-Music-Student-Choir)'-by-Simon-Lane

The Trash Factory AKA James Arden directs a charming throwback to 80s television, in his video for Inhaler.&nbsp;The video for Love Will Get You There sees the group frolic through several late-night concepts, from The Late Late Show to a gunge-tastic gameshow.&nbsp;Packed full of personality and little easter egg throwbacks, it's an upbeat vision for an instantly catchy track - with plenty of playfighting and faux drama to create some conflict.&nbsp;"We shot this entirely on 40-year-old broadcast cameras that I’m honestly shocked we were able to get our hands on," Arden says. "I wanted to recreate the feeling of a world when terrestrial television ruled the airwaves and you could spend an evening skipping between channels."Visually, I was inspired by 1980s late-night talk shows, like Gay Byrne’s in Ireland, tacky game shows I used to watch after school and, of course, performances on The Old Grey Whistle Test and Top of the Pops."The best memories were always when things got a bit out of control live on air… this promo is about those infamous chaotic moments."

Benny Cassey

Yasmine Sabri

Trash Factory

Elva Zhu

OB Management

Lowkey Films

Emily Jeffery

Semera Khan

Harrison Newman

Rui Jiang Ong

Jamie Gamache

Danny Stoker

Soraya Wright

Chrissy

Elaine Lynsksey

James Arden

Katie Dymmock 

Coffee & TV

Ellie Pannett

Adam Galbo

Inhaler 'Love Will Get You There' by The Trash Factory

Inhaler-'Love-Will-Get-You-There'-by-Trash-Factory

Becky Garner puts the focus squarely on the band in an alluring visualiser for Liverpool rock band Crawlers.The performance by vocalist Holly Minto and the rest of the band is presented through a woozy, purple-hued prism to reflect the angsty nature of the track I Don't Want It.

Becky Garner

Denisa Cantor

Marisa Garner Associates

Deadbeat Films

Claryn Chong

Jack Thompson-Roylance

Crawlers 'I Don't Want It' by Becky Garner

Crawlers-'I-Don't-Want-It'-by-Becky-Garner

Nicolee Tsin directs a hyper-energetic promo for Tom Santa's Rainfall (Praise You).&nbsp;Sampling the iconic Mary J Blige hit, the track is a bouncy amalgam of nostalgic&nbsp;and contemporary beats, and the video plays with this same contrast.&nbsp;We see a group of friends discover an old video camera, and proceed to document every aspect of their lives and adventures, interspersed with stylish photography and freeze-frames of the action.&nbsp;Tsin travelled to her home city of Hong Kong to direct the visual, with a local crew across a week of madness, in collaboration with local production company Pissbaby.&nbsp;

Hong Kong

Nicolee Tsin

Kitty Yeung

Carmen Cheng

Silvia Ng

Etienne Leung

Vanessa Mc Donnell

Tsang Pui Ki

Tai Tsz Hin

To Chan

Yeung Tsz To

Kate Cheung

Edmond Y

Fmlik

Tsang Wai Hang

Lai Tin Ho

Christopher Hui

Dance

Tom Santa 'Rainfall (Praise You)' by Nicolee Tsin

Tom-Santa-'Rainfall-(praise-You)'-by-Nicolee-Tsin

Samuel Douek directs a warm and reflective promo for Mabel's Time After Time.&nbsp;You've probably heard Mabel's cover of the Cyndi Lauper classic on the McDonald's Christmas commercial this year, which depicts the story of a girl who outgrows&nbsp;her imaginary friend, before a trip to a McDonalds restaurant&nbsp;jogs her memory.&nbsp;The visual interpretation in the official music video is quite different, opting for a real-life, heartfelt concept which ponders love and loss,&nbsp;remembering those who are no longer with us, whilst looking forward to the future.&nbsp;The genuine emotion&nbsp;and intimate setup of the vignettes makes for a profound viewing experience, whilst Mabel's performance is spot-on as always.&nbsp;

Samuel Douek

Zoe Gunn

CAMP Prods

Francesca Woods

Elle Lotherington

Luke Dryden

Nacho Guzman

Tyson Douglas

Kieran Brown

Tilda Bonham Carter

Simone Beyene

Rio Sreedharan

Hila Karmand

Ben Rogers

Gramercy Park Studios

Robson Yeo

Alexa Haywood at Free Agent UK

Lisa Foo

Fingal Green

Mabel 'Time After Time' by Samuel Douek

Mabel-'Time-After-Time'-by-Samuel-Douek

Sea shanty superstar Nathan Evans goes on a leisurely&nbsp;journey in Mike Baldwin's promo for Told You So.&nbsp;Packing a jaw-dropping number of locations into the short runtime, Baldwin employs the "double dolly" effect popularised by Spike Lee, creating playful and engaging setups which perfectly fit the lilting track.&nbsp;Though the backgrounds and environments change, Evans' cheeky charm remains on display throughout, creating an infectious energy.&nbsp;[imgtoken data:1]

Mike Baldwin

James Dearden

Blindeye Films

Jack Lightfoot

Emily Vincent

Mike O'Connor

Owen Porter

Zenon Clements

Chris Benns

Elaine Lynskey

Steffan Perry

Carrie Sutton

Folk Pop

Sea Shanty

Nathan Evans 'Told You So' by Mike Baldwin

Nathan-Evans-'Told-You-So'-by-Mike-Baldwin

Francis Wallis explores the idea of an interconnected society, in his&nbsp;promo&nbsp;for&nbsp;the enigmatic Spencer Ramsay.&nbsp;Intermixing retrofuturistic graphics and high-tech themes, the anachronistic video for Love With You follows a scientist who develops an artificial intelligence, and has to teach her what it means to be alive.&nbsp;Hallucinogenic patterns and luminescent tattoos add a psychedelic streak to the concept, allowing viewers to experience the otherworldly circumstances the artificial intelligence finds herself in.&nbsp;

Francis Wallis

Jerome Danvers

FAMILIA

Ryan Morgan

Eno Enefiok

David Wright

Benjamin Smith

Iona Greaves

Massimo Fillipe

Johnny Savage

Jenny Meister

Adrian Rux

Jack Singer

Homespun

Jonny Tully

Stephanie Lavington

Louis Danckwerts

Spencer Ramsay 'Love With You' by Francis Wallis

Spencer-Ramsay--'Love-With-You-'-by-Francis-Wallis

Harry Deadman creates an ode to the repetition of school life for London singer Skylar, wittily dissecting the reality of life for her generation in Teenage Culture as she and her mates get up to no good as they get the school day.&nbsp;"I loved Skylar’s story behind writing the song - 'Bojo announced we were going back to school. I wrote a song',” says Deadman. "The film is almost a cheeky reminder of the fun you can get up to at school - even though each day can often feel the same. You may hate it at the time - but when it’s taken away from you, you miss it!"

Harry Deadman

Katie Cooper

Sam Roffey

Maximilian Mckay

Fabio Olgiati

Lluc Mestre

Max Conran

Lottie Toon

Caitlin Batchelor

Raphael Miszczak

Geri Docherty

Megan Lee

The Mill

Charlie Morris

Semera Kahn

Skylar 'Teenage Culture' by Harry Deadman

Skylar-'Teenage-Culture'-by-Harry-Deadman

Max Siedentopf directs a brilliantly absurd promo for Glass Animals - and another&nbsp;Glass Animals lockdown video classic.&nbsp;Shot during the first lockdown of 2020, the concept cleverly uses a single vantage point and a super long zoom lens to uncover a world full of distorted clones and softcore body horror.&nbsp;The band's frontman Dave Bayley is rendered in 3D form&nbsp;and then stripped nude, bloated, twisted and rolled up to create a hallucinatory vision straight out of a Junji Ito novel.The clones are then shown taking&nbsp;over various Haggerston landmarks, congregating and interacting in an increasingly surreal fashion.&nbsp;It's typically weird and wonderful&nbsp;work from Siedentopf - and a&nbsp;timely dive into the uncanny valley.[imgtoken data:1]&nbsp;

Max Siedentopf

Kate Brady

Riff Raff Films

Tristan Chenais

Gabriel Stanger

Richard Fearon

Salem-x

Emily Tedrake

Hands London

Indie

Alternative

Glass Animals 'Space Ghost Coast' by Max Siedentopf

Glass Animals - Space Ghost Coast To Coast (Official Video)

An ominous presence tracks a number of individuals on the streets and fields of East London, in Brock Neal Roberts' gripping promo for Eli Brown &amp; Talk Show.&nbsp;Paying homage to gritty British cinema - in particular <a href="https://en.wikipedia.org/wiki/Alan_Clarke" target="_blank">Alan Clarke</a>'s influential masterpiece Elephant -&nbsp;the video for Trouble is focussed on the individuals who walk briskly through an deserted urban landscape - when they are not congregating in legendary Bethnal Green caff Manzi's -&nbsp;aware that they are being followed by an unknown, unseen force, with tension and fear building throughout.&nbsp;The video is deceivingly&nbsp;simple, with a concept that packs a punch and gets under your skin, with great use of locations, excellent casting and Neal Roberts working with DoP&nbsp;David Foulkes and editor Beth Roberts to build the spooky feel&nbsp;of a nightmare. It's&nbsp;crafted with real flair and imagination.[imgtoken data:1]

Polydor Records

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