Commissioner

Louis Danckwerts

Eoin Glaister reunites with Glass Animals with his first video for the band since 2017 - and takes their band's fans down a complex&nbsp;a complex conspiracy rabbit hole courtesy of YouTuber TinFoilPat.The video is for&nbsp;The Other Side of Paradise,&nbsp;originally released on the How To Be A Human Being album and now revived to celebrate the seventh anniversary of the album - which also featured Pork Soda and Agnes, which have Glaister-directed videos. It features TinFoilPat as a superfan of the band, revealing to his Youtube community about the&nbsp;rumour that lead singer&nbsp;Dave Bayley has been replaced by a clone (or clones). And then follows his mission to uncover 'the truth'.[imgtoken data:1]The band were not available to feature in the music video, so Glaister has employed various techniques to build his narrative. Firstly he chose to lean on archive footage from their iconic concert at Red Rocks, and construct a narrative arc that starts with the moment Dave sang “my thunder shook him down” in perfect sync with real-life thunder.&nbsp;Then he sourced further on-stage clips, TikTok cutaways, generative AI, choreography and a mouse-and-cat dynamic, to create a trail of clues for TinFoilPat to uncover.The music video is also sprinkled with subtle Glass Animals fandom trivia and even features real-life moments like TinFoilPat infiltrating the Universal Music London office or calling up the front desk to accuse them of “being in” on the hoax.[imgtoken data:2]<blockquote>It felt like a full circle moment, creating promos for the album again.</blockquote>Glaister says that the fact the band were unavailable for the shoot prompted the clone idea.&nbsp;“I'd been watching TikToks with my sisters and was really taken with all the fanfare and conspiracy theories surrounding Avril Lavigne and Britney Spears and I love how ropey all of that evidence is," he explains. "They were vehicles to kick start thinking for this project. [And] the narrative that was constructed with the archive footage means that I could blend facts and fiction in a silly way, which I’m really into.[imgtoken data:3]“This is the third job I've done for Glass Animals, which means I've earned some trust with them; it’s useful for running with a really, really bizarre idea like this one. It felt like a full circle moment, creating promos for the album again.”

United Kingdom

Eoin Glaister

Romy Jo Waller

Stink Films

Dom Mckiernan

Mel Giles

Maya Bury

Polydor

Fraser Rigg

Rupert Hornstein

Elle Lotherington

Riaz Ahmed

Ben Austin

Ellie Walker

Jess Summer

Supple Nam

Owen O'Sullivan

TenThree

Alex Gregory

No.8

Zach Beech

Indie

Glass Animals 'The Other Side Of Paradise' by Eoin Glaister

Glass Animals - The Other Side Of Paradise (Official Video)

Oskar Brockbank directs a hauting promo for Etta Marcus's Mechanical Bull.&nbsp;Taking the songtitle as the central idea for the concept, we see Marcus ride&nbsp;atop a mechanical bull, surrounded by a group of spectators.&nbsp;The effervescent black and white aesthetic adds a sense of anachronism to the visual - we don't have context for time or place, instead just a set of visual ideas that amalgamate into a captivating vignette.&nbsp;The use of slow shutter speeds and filmic textures enhances the otherworldly experience, and adds flair to the dreamlike event.&nbsp;

Suzie Walsh

Oskar Brockbank

Rowan Mackintosh King

Anonymous Content

Ryan Delahunty

Miles Ridgway

Suzie Fownes

Maddy Williams

Oli Hill

George Telling

Katie Soper

Emma Regan

Vlad Barin

CHEAT

Polydor Records

Singer songwriter

Etta Marcus 'Mechanical Bull' by Oskar Brockbank

Etta-Marcus-'Mechanical-Bull'-by-Oskar-Brockbank

Etta Marcus' bathtub is a portal to her subconscious, in&nbsp;Jesse May Fisher's arresting promo for Nosebleed.Transitioning to a nocturnal, psychic landscape after bleeding out black liquid in the tub, the video is an ethereal, otherworldly interpretation of emotional turmoil.Complemented by a dynamic, pulsating edit, the video is a brilliant introduction to the artist, and a great visualisation of Marcus' inner world.&nbsp;

Joshanne Dar

Alizee Levrino

Caitlin Moriarty

United Talent

Jesse May Fisher

Jess Quilter

OB Management

Agile Films

Nela Resler

Peter Bishop

Precious Mahaga

Sana Khan

Rose Esme Lucas

Justin Range

Adam Fox

Scarlett Gardner

Joe Corrie

Agile

Myles Bevan

Time Based Arts

Etta Marcus 'Nosebleed' by Jesse May Fisher

Etta-Marcus-'Nosebleed'-by-Jesse-May-Fisher

Will Dohrn directs an absorbing&nbsp;promo for Mura Masa featuring Danish artist&nbsp;Erika De Casier.The video for e-motions - from the UK DJ producer's new album - sees De Casier alone in several dreamlike vignettes, as the video reveals&nbsp;a gently surreal world with 3D simulations, projection mapping and infrared cameras. And where she gets to a ride a silver jet-ski across a satin sea.&nbsp;&nbsp;Shot on 16mm by DoP Jack Exton, the video has a gorgeous analogue texture and feel, which contrasts nicely with the slick chrome art direction and surfaces.&nbsp;Innovative whilst remaining intimate, Dohrn blends nostalgia and futuristic vibes in a masterful way.&nbsp;

Y-lan Lucas

Carmen Young

Charlie Morris

Will Dohrn

Jens Klit Nielsen

Mouthpiece

Ground Work

Greg Probert

Jack Exton

Aaron Z. Willson

Anna Butler

Ali Copland

Beau Pritchard James

Mike Linforth

Steph Marie Hornsby

Maarit Niemela

Grace Ellington

Tim Smith

Egle Sakalyte

Garage

Mura Masa ft Erika De Casier 'e-motions' by Will Dohrn

Mura-Masa-Ft.-Erika-De-Casier-'E-motions'-by-Will-Dohrn

Turkish-born artist&nbsp;Emir&nbsp;Taha&nbsp;challenges expectations of masculinity in this delicately detailed video, directed by Josh Thornton-Allan.&nbsp;Shot on 16mm, the video opens with glimpses of sequins, elegant hand movements and Emir&nbsp;playing the guitar and singing into a darkened space as a lone dancer moves in its centre. The visual combination of 16mm film and dynamic lighting&nbsp;highlights the masculine form in an intimate and visceral way whilst simultaneously casting a dream-like gossamer over the scene.&nbsp;“Emir&nbsp;came to me with the idea of a male belly dancer and it immediately captured my imagination," says Thornton-Allan.&nbsp;"Exploring the subversion of societal norms through art is always an exciting prospect. I wanted to portray the dance in a way that both highlighted the dancers masculinity but also showed dance as the genderless act it can often be."&nbsp;Thornton-Allan adds that it felt perfect to shoot the video on 16mm. “Film has a texture and feel that is both physical and immediate whilst also feeling sensual and ethereal," he says.&nbsp;"It meant that everything could grow out of Gabh’s performance - rather than coming to it with a meticulous shot list it gave us the freedom to just explore the raw physicality of the dance.”The dancer in question&nbsp;Gabh Diniz, is revealed by bright light as we hit the chorus. The performance is just that, a revelation, the spectrum of gender fluidity and masculinity being explored in Diniz’s fluid and sensual movements.&nbsp;Emir&nbsp; performs understatedly in the background, a watchful narrator.&nbsp;The video is at once delicate, hypnotic, hazy and powerful in its dignified, meaningful artistry.&nbsp;

Lewis Munro

Wizzo

Josh Thornton-Allan

Finn James

Hello Love

Alex Rice

Carmen Pellon

Rich Savage

Aston Born

Gary Coogan⁣⁣

The Quarry

Tim Martin

The Mill

Gabh Diniz

Ndella Longley

Alt-Pop

Emir Taha 'Lades' by Josh Thornton-Allan

emir taha - Lades [Official Video]

Freddie Wright directs a hypnotic promo for Emir&nbsp;Taha.&nbsp;The video for Kalp Çare Arar ('Looking for a remedy') represents&nbsp;an out of body experience, depicting&nbsp;Taha's discomfort and anxiety as he tries to make sense of his disordered feelings.&nbsp;Switching between shots of him sat outside a building and floating in a swimming pool - apathetic and struggling to keep his balance throughout - the abstract vignettes feel very much representative of the lyrics, and allow viewers to project their own ideas and thoughts onto the concept.Like a hazy, drunken night, snapshots of a memory are present, but the whole story is locked away somewhere in the subconscious.&nbsp;

Freddie Wright

Matthew Craig

EM Films

Jordi Estapé

Saskia Dedman

William Pope

Macy Trieu

Alternative

Emir Taha 'Kalp Çare Arar' by Freddie Wright

Emir-Taha-'Kalp-Çare-Arar'-by-Freddie-Wright

Sophia Ray directs a whimsical fantasy epic for Years &amp; Years and Galantis.&nbsp;Inspired by films like Labyrinth&nbsp;and Gretel &amp; Hansel,&nbsp;the video for Sweet Talker&nbsp;is a sweet yet dark take on a fairytale, where Y&amp;Y's&nbsp;Olly Alexander finds himself trapped in an enchanted castle by a mysteriously sexy Beast.The concept takes the mythical tale of King Midas and turns it on its head, as Olly finds a magic sword on his escape - which turns anyone he slays into candy.Ray shows off her talent at creating interconnected yet distinctive set pieces - <a href="https://www.promonews.tv/videos/2021/09/07/sigrid-burning-bridges-sophia-ray/72699">most recently seen in her video for Sigrid's Burning Bridges</a> - in an exhilarating fashion,&nbsp;breathing life into a candy-coloured version of a medieval fairytale.It's an alluring aesthetic in which Olly Alexander can explore his mercurial on-screen presence&nbsp;- and offer a glimpse of his naughty side.&nbsp;

Sophia Ray

Rosen Savkov

Lyubo Yonchev

Partizan

Mayling Wong

Diko Buchukov

Nikita Popkov

Dimitar Donchev

Simeon Kirov

Manol Mitrev

Lyubika Georgieva

Nick Royal

Jimmy Owen Jones

Sam Allen

Jonny Thorpe

Glassworks

Jordan Markov - Immersefx

Kexin Wang

Years & Years, Galantis 'Sweet Talker' by Sophia Ray

Years-&-Years,-Galantis--'Sweet-Talker-'-by-Sophia-Ray

Tom Beard and Olly Alexander reinterpret A Midsummer Night’s Dream&nbsp;for Gen-Z, in the sensual and surreal promo for Crave.&nbsp;Featuring subverted Disney villains and references to the Cult of Dionysus, the fantasy-inspired visuals are a hallucinogenic rollercoaster ride, complete with phenomenal styling and set design.Alexander's trademark performance style is the glue that binds the carousel of vignettes, and represents a leap into a more authentic, maximalist aesthetic for the artist.And the video&nbsp;features a number of Alexander's fellow cast members from the award-winning TV drama It's A Sin, including&nbsp;Omari Douglas, Nathaniel Hall, and David Carlisle, as well as model Munroe Bergdorf.&nbsp;[imgtoken data:1]

Tom Beard

MrMr

Prettybird

Chris Murdoch

Jack Meredith

Kate Molins

Charlotte Croft

Cullum Ross

James Soldan

Ryo Narushima

Sam Bould

Final Cut Uk

Vic Parker

Raised By Wolves

Mikey Smith + Zee S

Luke Snowball

Lee Sharrock

Years & Years 'Crave' by Tom Beard 

Years-&-Years--'Crave'-by-Tom-Beard-

Raja Virdi's latest video for&nbsp;regular collaborator Holly Humberstone takes her on a truck driven by her best friend - and subject of the song.Trawling up and down a moving arctic lorry, Humberstone gives&nbsp;an exhilarating performance, whilst best friend Scarlett drives it down an airport runway.“I really love the video for this track, the song is about my bestie Scarlett so she had to be in the video - especially after being named an ‘emotional grim reaper’" Humberstone explains.&nbsp;"The two of us break into an airport hanger, steal and spray paint an arctic truck, then I perform on the back of it as Scar drives it down the runway. It was honestly the most fun and so jokes. I was clinging on as I was being thrown about. If you look closely the guitar I throw off the truck is the same one from my very first video for Deep End and the banners were at my London shows at O’Meara!!"I really hope it feels as empowering to watch as it did to be on the back of it performing!! Loved how ironic the ‘bad British weather’ line is when we got the nicest sunset going for the video.”Breathtaking and liberating in equal measure, Raja and Holly have knocked it out the park once again.&nbsp;[imgtoken data:1]

Raja Virdi

Rob Jelley

Noir

Javier Alejandro

Greg Smith

James Dyer

Sam Meyer

Benjy Kirkman

Adam Kavanagh

Jasper Clarkson

Amy Holden-Brown

Connor Coolbear

Electric Theatre Collective

Oliver Whitworth

Tk-fx

Semera Khan

Darkroom/interscope

Holly Humberstone 'Scarlett' by Raja Virdi

Holly Humberstone - Scarlett (Official Video)

Francis Wallis explores the idea of an interconnected society, in his&nbsp;promo&nbsp;for&nbsp;the enigmatic Spencer Ramsay.&nbsp;Intermixing retrofuturistic graphics and high-tech themes, the anachronistic video for Love With You follows a scientist who develops an artificial intelligence, and has to teach her what it means to be alive.&nbsp;Hallucinogenic patterns and luminescent tattoos add a psychedelic streak to the concept, allowing viewers to experience the otherworldly circumstances the artificial intelligence finds herself in.&nbsp;

Louis Danckwerts

Commissioner

Videos featuring Louis Danckwerts

2023 (2)

2022 (4)

2021 (10)

Popular content

Is this your profile?

Feedback

Latest Videos