2nd AC

Johnny Lewis

Fred Rowson combines the advertising and music video worlds in this comedic hybrid for Yorkshire Tea.&nbsp;Giving an eccentric, tea-driven spin to the traditional 'holiday' video, we see a young character (played by George Kent) packing his bags for Ibiza, choosing to take 10kg of Yorkshire Tea with him, in place of everyday essentials.&nbsp;Packed full of slick transitions, graphic effects and greenscreen hilarity, it's a big change of tone for the brand, and Rowson does a brilliant job in ushering in this new style, in collaboration with ad agency Lucky Generals.[imgtoken data:1]“My favourite ads are the ones that get really, really specific about some small detail of life, and blow it up into something epic - and the creatives at Lucky Generals absolutely nailed that in this spot," says Rowson."From the client to the creatives to my HoDs and cast, we were all on the same page about how good this could be. So this has been one of the most fun experiences I've had in commercials.”[imgtoken data:2]&nbsp;So does it qualify as a proper music video - and does that even matter?"I'm just glad to see that the language of the music video has an enduring half-life," adds Rowson. "We will never escape the radiation."

United Kingdom

Ranya El-rafaey

Kharmel Cochrane

Angela Hart

Neesha Champaneria

Fred Rowson

Andrew Rawson

Blink

Johnjoe Besagni

Stefan Yap 

Paul Weston

Jack Bingham

Kerry Green

Paul Mammone

Callum Reeves

Matty Mancey Jones

Jess Summer

Samuel Marr

Homespun

Selected Works

George Kent

Ninja Tune

Lucky Generals

Yorkshire Tea 'The Tea Song' by Fred Rowson

Pack Yer Bags - Skipton Alfie

Matilda Finn teams up with Apparat for the stunning video for Heroist.Featuring a mix of experimental video and dark, raw photography, the frenetic visuals mirror the irregular beat of the track, building to a breakneck climax.Focussing&nbsp;on several seemingly unconnected vignettes, the film places a huge emphasis on human nature, characterisation and surreal perspectives of life, and each scene links back to this overarching theme.&nbsp;

Matilda Finn

Martha McGuirk

Stink Films

Katie Lambert

Nellie Heron-anstead

Jack Meredith

Ben Fordesman

Edward Tucker

Esteban Gimpelewicz

Camillia Byles

Jade Elise Moore

Natasha Lawes

Gaia Borretti

The Assembly Rooms

Simone Grattorola

Myles Bevan

Time Based Arts

Hands 

John Moule

Dance

Apparat 'Heroist' by Matilda Finn

Apparat-'Heroist'-by-Matilda-Finn

Jordan Rossi, director and important voice in the LGBTQ community, has teamed up with returning electro-house duo Blonde for uplifting piano house banger Me, Myself &amp; I, with a video that focusses on the power of the individual.&nbsp;Amazing characters with astonishing makeup, crazy outfits and even crazier dance moves all take centre stage in this feast for the eyes and ears. But with self-love and a celebration of uniqueness at the film and song&rsquo;s core, this is set to be a dose of goodness for the soul too.

Jordan Rossi

Emilia Reid

Rankin Creative

Beth Montague

Lorine Plagnol

Steve Wingrove

David Wright

Chris Haydn

Nathan Matthews

Zuzanna Skurtys

Bryn), Ben Adams (additional Cast)

Darkwah Kyei-darkwah (blonde

Sharmaine Cox

Ana Fry

Lucy Berry

Final Cut

Oisín O'Driscoll

The Mill

Carrie Sutton

Sam Seager

Warner Music

Blonde 'Me, Myself & I' by Jordan Rossi

Blonde-'Me,-Myself-&-I'-by-Jordan-Rossi

Joao Retorta has directed a stylish promo that sees Duvall in Disciples daydreaming a whirl of imagery about lust and desire for On My Mind.Typically excellent work from DoP Rina Yang establishes the hallucinatory feel, driven&nbsp;home by a kinetic edit executed by Retorta himself.

Joao Retorta

Hannah Gracie

Bullion Productions

Bryony James

Rina Yang

Kate Molins

Elliot Beach

Emma Croft

Joseph Bicknell

CHEAT

Ella Ruby

OB Management

Parlophone

Disciples 'On My Mind' by Joao Retorta

Disciples-'On-My-Mind'-by-Joao-Retorta

Ed Sheeran gets nostalgic in the video for &#39;Castle On The Hill&#39; by George Belfield.Casting a cinematic gaze back on Sheeran&#39;s formative teenage years, the video is a sometimes-sombre,&nbsp;nostalgic look at English small town living. Allowing the restrained, social-realist &#39;nothing-happens-yet-everything-happens&#39; narrative to guide the film, we watch a young Ed and his pals just try and kill time in the countryside.Disappointing house parties, dilapidated ruins, and awkward first kisses make up most of the onscreen action. With some great compositions from DoP Steve Annis really helping to highlight the young ensemble&#39;s group struggle to find something to fill up the day.

George Belfield

Hannah Turnbull-Walter

Tom Gardner

Marketa Husecka

Francesca Resteghini

Steve Annis

Thomas English

Eira Wyn Jones

Matt Farrant

Thomas Grove Carter

Simon Bourne

Pop, Singer-songwriter

Ed Sheeran 'Castle On The Hill' by George Belfield

Ed Sheeran - Castle On The Hill [Official Video]

Elle Ginter presents this spiritual and cinematic video for Johnny V. Lewis&#39; Chasing Hail.Stuck in a narrative limbo, we follow a man as he walks through his life as three separate versions of himself (past, present, future) and through clever graphic match-cuts his three selves explore the incredible array of surreal, theatrical scenes laid out in front of him, all with a very melancholy tinge.The clip hints at the ending throughout, but seeing all three versions of himself reconcile at the grave is a great piece of narrative closure.

United States

Elle Ginter

Samantha Scaffidi

Allison Anderson

Daniel Cardenas

Aron Romanoff

Dan Debrey

Madison Hatch

Madeline Porterfield

Alexander Gottlieb

Michelle Gianchetti

Naomi Miyako

Samantha Scaffidi, Issam Mkaiki, Paul Chuddy

Johnny V. Lewis 'Chasing Hail' by Elle Ginter

Johnny-V.-Lewis-'Chasing-Hail'-by-Elle-Ginter

Youth Hymns bring their hyper-saturated toxic colour palette to a pop performance video.Alma here sings of dying her hair blonde whilst being accompanied by a dancing duo comprised of more hair than human. Only occasionally do we see any glimpse of the dancer&#39;s facial features (they are, of course, equipped with gold teeth) as Alma and the duo dance and sing around a green &amp; pink industrial complex.It&#39;s a bastardised pop performance through the gloriously grungy lens of Youth Hymns - adding some welcome weirdness to the genre...

Johnny Lewis

2nd AC

Videos featuring Johnny Lewis

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