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Ciarra Pardo

So there you are, the Starship Enterprise, toddling along at about warp factor 3, just minding your own business,&nbsp;when you come across a new nebula that looks just like Rihanna...We knew she was&nbsp;big, but this is ridiculous. Floria Sigismondi&#39;s video for Sledgehammer is, no surprise, a tie-in with the new Star Trek movie. It is also the first music video to be photographed on the IMAX Alexa camera, and will be shown in IMAX theatres.&nbsp;And needless to say, the song has nothing to do Peter Gabriel. It was written by Sia, and frankly, sounds more like Sia than Rihanna. No matter, Ri-ri definitely makes a better space goddess.

United States

Floria Sigismondi

Oualid Mouaness

Coleen Haynes

Rihanna 'Sledgehammer' by Floria Sigismondi

Rihanna - Sledgehammer (From The Motion Picture "Star Trek Beyond")

Remember - once you&#39;ve watched this video, it&#39;ll be there in your brain forever. There is no going back.Truth is, you may disapprove - or worse. And it certainly shouldn&#39;t&nbsp;be seen by&nbsp;Rihanna&#39;s millions of tweeny fans - and many of them will watch it (and already have). Yes, that&#39;s bad.&nbsp;However, this is also a mouthwatering first collaboration between&nbsp;a great pop superstar and one of the most creative music video directing outfits around. Sometimes these things don&#39;t work out. In this case,&nbsp;it absolutely delivers.&nbsp;This is big and bad and top-notch entertainment - rated R. Megaforce have simultaneously managed to make Rihanna nastier and sexier than ever, but also&nbsp;smarter and funnier. It&#39;s turned out to be a match made in heaven -&nbsp;or somewhere way more interesting.Lets face it, this is why&nbsp;music videos were invented in the first place.

Megaforce

Riff Raff Films

Iconoclast

Robyn Rihanna Fenty

Kathleen Heffernan

Bridgitte Pugh

Douglas Crise

Benoit Debie

Pop, Urban

Rihanna 'Bitch Better Have My Money' by Megaforce

Rihanna - Bitch Better Have My Money (Explicit)

Never one to be outdone by young upstarts (we all know who), Rihanna ups the ante on twerk (and poledancing)&nbsp;with the video for Pour It Up, with herself credited as director.&nbsp;This follows a drama between herself and Vince Haycock, previously connected with this project: <a href="http://www.videostatic.com/watch-it/2013/10/02/rihanna-pour-it-nsfw" target="_blank">Vince&#39;s withdrawal led to a little twitter war involving Ri and her fans.</a>&nbsp;But that was just the prelude to the main event: Rihanna&#39;s stab at being the naughtiest twerker of all.&nbsp;&nbsp;

Geoff McLean

Dione Beebe

Roc Nation/Island Def Jam

Vision Film Co

Rihanna 'Pour It Up' by Robyn Rihanna Fenty

Rihanna - Pour It Up

Phil Andelman unravels a sweet tale of 'flame-haired superstar gets flirty over a carton of milk in corner shop' (as you do) in his promo for red-hot Rihanna's What's My Name.

Ciarra Pardo

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