Multi-disciplinary creative Mardo El-Noor has now signed to Octopus Inc. for UK representation.

Based in New Zealand. El-Noor is a director, animator, designer and photographer, with a keen interest in combining live action with animation and typography. His music video work includes promos for Shapeshifter, Push Push and The Chores. His most recent video for Scribe's Do or Die, Don’t and Die, is a painstakingly crafted tribute to the rapper at different stages in his career.

He was previously a music artist himself, releasing four music albums with EMI (Dubai) & Sony Music (International) between 2001 & 2012. He then pivoted from electronic music to visual arts; starting with album covers for EMI before focusing solely on music videos, with more than 40 credited to his name.

Approaching his projects through the lens of a graphic designer, El-Noor has also become New Zealand’s go-to director-designer for mixed-media ads, with clients such as Toyota, Subaru, Lexus, SsangYong, Visa, Vodafone, Samsung, Serato, Burger King, Red Bull, Team Emirates NZ, Bank of New Zealand and Government of New Zealand.

Furthermore, his coffee table book Dogs With Stories was published in 2023, featuring stories and artworks that capture dogs and their owners at their homes & workplaces.

• Watch Mardo El-Noor's showreel at Octopus Inc. here