BETA Welcome to the new version of Promonews. Your feedback will help us to improve it.

Promo News - 23rd Feb 2018

The Shiny Awards, the new awards show for unsigned and recently signed directors kicked off to an enthusiastic full house at The Mill in London last night (February 22nd).

Winners at the first Shiny Awards were Fergal Costello and Isaiah Seret, who shared the Best recently signed director award; Fanny Hoetzeneder and Nadia Lee Cohen, who shared the Best diversity director award; and Curtis Essel, who won the Best unsigned director prize.  

Unsigned shortlisted directors from across the UK & Europe networked with London’s leading reps, agencies, production companies & label commissioners, after a screening of the 10 best entries to the first Shinies.

The first Shiny Awards attracted nearly 300 entries from unsigned and recently signed directors worldwide. Over 100 judges throughout the music video and advertising industries gave 1,500 instances of feedback to largely appreciative new directors. 30 shortlist jurors from leading positions across the industry debated the 40 videos which scored highly enough to reach the shortlist.

Shiny Awards organiser Caroline Bottomley commented: “The winning video for the unsigned category has only 5k youtube views, so I’m particularly pleased we turned that up. Everybody commented on the great quality of the shortlist, I think everyone who came was very happy indeed’.


Best recently signed director - tie for first place:

Fergal Costello 
for Brave Giant 'The Time I Met The Devil'
Production company: Gas & Electric
Commissioner: The band

Isaiah Seret 
for Alt-J 'Pleader’
Production company: Biscuit Filmworks
Commissioner: Andrew Law

Best diversity director - tie for first place:

Fanny Hoetzeneder 
for Turtle 'Bloodtype’
Production company: Knucklehead
Commissioner: Ali Raymond @ Beatnik Creative

Nadia Lee Cohen 
for Dram ft A$AP Rocky ‘Gilligan’
Production company: Academy/ A+
Commissioner: Joseph Boyd @ Atlantic Records

Best unsigned director:

Curtis Essel 
for Tariq Disu ‘Livestream’
Commissioner: The artist

The next Shiny Awards will take place in September 2018.

Promo News - 23rd Feb 2018

Related Content


Berlin Music Video Awards 2018 - the winners

Russian band Leningrad's Is Not Paris, directed by Pavel Sidorov, and produced by Storm Films, has won the Best Music Video award at The Berlin Music Video Awards 2018, which took place …

Promo News - 5 months ago

Latest Videos


Au/Ra 'Emoji' by Sophia Ray

Au/Ra undergoes a shocking transformation in Sophia Ray’s video for Emoji, the concept inspired by the song's references to our social-media-centric, increasingly virtual …

Promo News - -304541 seconds ago


Major Lazer ft. Burna Boy 'All My Life' by Adriaan Louw

Having directed Particula in Johannesburg last year, Adriaan Louw has now collaborated with Major Lazer on no less than four new films for tracks that highlight talent throughout the African …

Promo News - -295906 seconds ago


Ten Fé 'Won't Happen' by Niall Trask

MVA-nominated Niall Trask captures Ten Fé in rural Portugal, in an old-school band-out-of-water video. Shot on 16mm in Leiria, the landscape, buildings and people add colour and …

Promo News - -239751 seconds ago


Kwaye 'Paralysed' by Billy Boyd Cape

Billy Boyd Cape creates something otherworldly and touching for Kwaye's powerful new track Paralysed. Working alongside Shay Barclay, who both choreographed and starred in this piece, the …

Promo News - -233247 seconds ago


Cuco 'Amor De Siempre (Mariachi Version)' by Kinopravda

This delightful video for Chicano singer-songwriter Cuco explores the lives and loves of the people in Cuco's neighbourhood in LA - with the help of Mariachi Lindas Mexicanas, an …

David Knight - -225371 seconds ago