David Knight - 3rd June 2008

http://www.youtube.com/watchv=6kxDxLAjkO8[/youtube]A fan video, a sort of homemade commercial, and of course, a YouTube smash - this is the one that really fulfills BUG's tagline: the evolution of music video.

It was made by Dennis Liu, a recent graduate of NYU film school, and now a TV producer at New York ad agency BBDO. Not sure if his employers take kindly to him making free commercials for a client that they don't even have - but it is brilliantly effective both as a video and an ad.

It's also lured the Apple ultra-geeks to have their say on YouTube - which proved a rich source of fun for BUG host Adam Buxton. But Dennis has talked about the making of the video on the unofficial Apple weblog TUAW.

David Knight - 3rd June 2008

Related Content

video

Kate Nash '3AM' by Lee Jones

Lee Jones explores the late night, break-up blues with Kate Nash, in this single from Nash's forthcoming album 'Girl Talk'. Kate's unable to tear herself away from the nostalgic …

Sam Hill - 28th Feb 2013

video

Scrufizzer 'Rap Rave' by John Malcolm Moore

John Malcolm Moore stretches your eyeballs to the limit with this energetic performance promo for Scrifizzer featuring some incredible illustrations from Hattie Stewart. It's a morphing, feisty …

Sam Hill - 29th Nov 2012

video

Harrington 'River to Rain' by Guy Verge Wallace

Last year we saw Guy Verge Wallace's puppet/stop-motion/data-moshing wonder for Papa Vs Pretty. Now he's returned to the music video fray with this mesmerising promo for Harrington's River To …

Sam Hill - 21st Nov 2012

Latest Videos